Media Supervisor

Company Description

EVERSANA INTOUCH® is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients.    

We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers.     

We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need.    

And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success.    

Our eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH B2D, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International.     

Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.  We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA INTOUCH, our people, clients and most importantly, the patients we serve.  

Job Description

WHAT DOES A MEDIA SUPERVISOR DO?

As the ideal candidate, you will have a strong understanding of media planning/strategy and buying, with expertise in both strategic development and execution. In this client-facing role, you'll lead the creation of tactical media plans, generate strategic insights, manage campaigns from start to finish, and provide guidance on campaign optimization. You will oversee the day-to-day execution of media plans, mentor the team, and ensure campaign success.

You will focus on managing direct buys across both online (e.g., Digital Direct, OTT/CTV, Audio, Podcasting) and offline (e.g., Linear TV, OOH, Print, POC) media channels. You will lead the selection and negotiation with media partners, ensuring campaigns align with client goals. Your expertise with tools like Prisma and research platforms will ensure seamless execution and optimization.

You thrive in a fast-paced environment, balancing multiple projects, meeting deadlines, and maintaining a positive, collaborative attitude. Strong analytical and communication skills, combined with a drive to deliver results, are key to your success.

RESPONSIBILITIES:

Planning Responsibilities:

• Lead the media planning kick-off to ensure strategic direction and alignment with client goals.
• Stay informed about marketplace, competitive, and target trends to guide planning decisions.
• Use Eversana Intouch’s planning, evaluation, and buying tools for landscape analysis and media plan development.
• Drive audience insights and channel strategy to optimize targeting and media effectiveness.
• Develop and articulate media strategies, including media channel mix, budget allocation, and rationale to ensure the team is set up for success.
• Collaborate with channel experts to create a holistic, integrated media approach aligned with client goals.
• Coordinate the creation and presentation of media strategies and plans to clients.
• Lead weekly status meetings and take ownership of status documents.
• Collaborate with internal teams to ensure alignment on deliverables and client needs.
• Assist the Director and/or Group Media Director in achieving cross-channel media plan goals

Buying Responsibilities:

• Own the RFP process, rank proposals, and contribute to vendor negotiations and media partner selection.
• Oversee campaign execution, including the day-to-day implementation, optimization, and reconciliation of campaigns.
• Ensure accurate budget management, media buys, and reconciliation, optimizing spend as needed.
• Approve media activation documentation and ensure it aligns with client deliverables.
• Guide planners and senior planners in developing accurate traffic sheets, managing trafficking, and creating accurate