Senior Account Director

Senior Account Director 

Accounts – Client Services 

JOB SUMMARY:  

The Senior Account Director is the “face” of Snow to the client. They serve as an agency leader, strategically guiding clients to achieve their communication and business objectives, fostering brand growth through deep category knowledge, strategic marketing acumen, value-added relationships, and a genuine passion for patients. The Senior Account Director typically has the responsibility of managing several clients, works with a high level of independence, grows business, proficiently manages and develops others, has deep operational knowledge, fosters collaborative cross-functional teams, and exhibits strong strategic leadership. 

Snow’s business is centered around the patient journey, and the Senior Account Director, like all positions at Snow, must be open, compassionate, and sensitive to the unique life experiences of our patients and caregivers. The Senior Account Director must be able to incorporate the unique patient/caregiver experience into the strategies and solutions we provide to our clients. 

OBJECTIVES:

1. CLIENT RELATIONSHIP: Develops and maintains meaningful and productive client relationships at all levels to ensure that strategic recommendations and tactical deliverables surpass client expectations. Initiates ongoing communication with clients to manage and align expectations, ensure staffing resources and performance expectations are met, and provide strategic counsel. Contributes to the overall client financial management and establishes and meets internal client revenue targets. Provides proactive counsel on external marketplace, competitive pressures, and brand influences, sells agency expertise, gains consensus on patient programs, and develops strategic initiatives. 

2. STRATEGY: Workswith clients to drive strategic efforts that solve their business and communications problems. Proposes ideas and strategies to capitalize on new opportunities and influence decision-making. The Senior Account Director develops expertise that the client relies on for innovation and strategic counsel within the patient community. With a passion for the patients and acquiring knowledge, the Senior Account Director is knowledgeable in brand, category, industry, and communication trends and proactively shares knowledge and points of view.  

3. ORGANIC GROWTH: Drives a business-building orientation on account teams, secures organic growth opportunities, actively pursues and engages prospective clients to acquire new business, and builds agency partnership opportunities. 

4. FINANCIAL RESPONSIBILITY: Effectively works with management to strategize approaches to meet forecasting targets. Conveys milestone expectations to their teams and regularly communicates updates to their manager. Ensures billing logistics are handled in a timely fashion, e.g., revenue recognition communications and providing details to the Client Finance Managers. Works with management through the SOW development process. 

5. MENTORING: Effectively lead sand supports employee-engagement opportunities and fosters cross-discipline relationships to better our agency’s culture, resources, talent development, and marketplace position. Sets clear performance expectations, communicates alignment between individual roles and overall organizational strategy, and delivers on employee value proposition. Supports and leverages talent programs and initiatives.