Brand Manager, Tic Tac

About the Role:

We have a current opening for a Brand Manager, Tic Tac and are actively reviewing applications.

 

As the Brand Manager, Tic Tac, you will bring a balance of strong analytical skills, attention to detail and a keen sense of creativity. In this role you will lead a cross-functional team deliver innovation and work with creative agencies to develop world-class creative to reach our consumers across tactics, from TV to in-store execution.

 

This role is hybrid and is located in Parsippany, NJ. This role reports under Marketing Director, Tic Tac Mints.

Main Responsibilities:

• In-depth market and brand analysis to assist Brand Management in formulating brand strategy within a fast-moving consumer packaged goods category
• Constantly monitors and tracks brand performance and initiatives
• Provides routine brand performance updates
• Maintains full understanding of the competitive environment to assess impact on business
• Capacity to understand and interpret qualitative and quantitative research for business purposes
• Support innovation lead with artwork development
• Budget Management
• Support development of consumer activation plans and manage execution
• Possesses solid project management skills from planning stage to execution and final assessment in order to achieve brand objectives and goals
• Prepares and creates engaging, meaningful and persuasive presentations
• Comfortable with multi-tasking in a fast-paced environment
• Able to prioritize daily demands to meet tight deadlines
• Inter-departmental engagement with Trade marketing, Sales and Supply Chain to assist in the planning and execution of new initiatives
• Collaboration with legal department to safeguard company and use of its assets in interactions with third parties 
• Able to efficiently manage relations with third party vendors (i.e.: graphic design agencies, research agencies, etc.), obtaining required output while minimizing costs

About You:

• Bachelors Degree in Business; Masters degree in Business is a plus
• At least 5 years experience in consumer packaged goods brand marketing
• Excellent analytical skills upon which to base decision-making
• Experience working in CPG
• Excellent verbal and written communication skills
• Experience working with consumer data; i.e. IRI, ACNielsen
• Ability to manage and prioritize multiple projects within scheduled timelines
• Team player able to effectively interact and work with various functional departments
• Detail oriented
• Passion, energy and drive to work with world-class brands
• Motivation to advance in a merit-based, multinational organization
• Must be self-motivated and exhibit an entrepreneurial spirit
• Adaptable to foreign cultures
• Excellent computer skills: Microsoft Excel, PowerPoint, Word, Outlook; SAP knowledge a plus
• Experience with Budget Management
• Exposure and understanding of differences between various classes of trade
• Foreign language (i.e.: Spanish or Italian) knowledge is a plus
• Product packaging development knowledge is a plus
• Exposure to P&L management is a plus

 

Artificial Intelligence Disclosure
As part of our recruitment process, Ferrero may use artificial intelligence (AI) enabled tools to assist with reviewing candidate applications. These tools are used solely to support recruiters by summarizing application information and identifying potential alignment with job requirements. AI does not independently screen out or select candidates, and it does not replace human judgment. Final decisions regarding candidate progression are always made by Ferrero recruiters and hiring managers.

Our Benefits & Perks:

Careers with caring built in - discover our benefits here.

 

The base salary range for this position is $124,000.00 - $165,000.00 annually. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time.

 

In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.

About Ferrero:

Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at