Lead Technical Content Writer

An Introduction to Codal

Codal is an award-winning web design and development consultancy that helps enterprise organizations solve complex problems and accelerate growth through elegant, data-driven digital solutions. Our areas of expertise include application modernization, eCommerce, UX/UI design, product strategy, data analytics, and artificial intelligence.

At Codal, you will collaborate with some of the most innovative organizations in the world and work on cutting-edge technologies that push the boundaries of design and software development. We promote long-term success, not just for our clients but for our team, helping you develop a professional roadmap that takes your career to new heights.

We're looking for a driven, enterprise-calibre Technical Content Writer to own the voice of Codal across digital and editorial channels. You will be a cornerstone of our content engine shaping how Codal communicates its expertise in complex, regulated industries to sophisticated enterprise buyers.

This is not a role for someone who relies on AI to write. We want a writer who thinks deeply, crafts precisely, and produces content that earns trust with technical and executive audiences alike. You'll work closely with our Global Head of Marketing and internal subject-matter experts to develop a content strategy grounded in genuine expertise and clear market positioning.

What you'll own

Website and digital content

• Write and own key industry pages and solutions pages across the Codal website
• Develop copy that clearly articulates Codal's point of difference in a competitive market
• Work with the Global Head of Marketing to ensure website content reflects our positioning and service lines

Thought leadership and editorial 

• Produce authoritative blog articles in collaboration with internal SMEs across engineering, design and strategy
• Write and distribute press releases that reinforce Codal's market position and announcements
• Develop and execute a content strategy alongside the Global Head of Marketing, contributing ideas, flagging what's resonating, and shaping the editorial calendar

Case studies

• Lead end-to-end case study production from stakeholder brief and client interview through to published asset
• Design and implement a scalable case study process to accelerate output and reduce time from project completion to publication
• Work cross-functionally with delivery, sales and design to source stories, gather approvals and get case studies out faster

Brand and positioning

• Communicate Codal's point of difference clearly and consistently across all content formats
• Maintain a consistent enterprise tone of voice across all channels and asset types
• Contribute to how the team plans and prioritises content, not just what gets executed

Data and performance

• Track and report on content performance across key channels: organic traffic, engagement, lead attribution and pipeline influence
• Use data to inform content decisions: identify what's working, what isn't, and where to focus effort
• Set measurable goals for content initiatives and report results in terms of business impact, not just pageviews
• Work with the marketing team to connect content activity to CRM data and pipeline outcomes in HubSpot and Salesforce

What we're looking for

• 10+ years of B2B or enterprise content writing experience, ideally in digital services, technology, agency or consultancy
• Proven background writing for regulated industries: healthcare, financial services, compliance, or similar
• A portfolio that demonstrates range: long-form editorial, web copy, case studies, press releases, thought leadership
• Exceptional command of the English language: grammar, structure and nuance, with a strong editorial instinct
• Experience interviewing SMEs and distilling complex technical ideas into compelling, accessible narratives
• Strong project management instincts: able to manage multiple workstreams without dropping the ball
• Comfortable owning processes, not just executing tasks,  you'll build systems as well as write content
• High standards, high output, and the drive to do both at once

What we’re not looking for

We will not consider candidates who rely on AI-generated drafts as a substitute for original writing. We expect every piece of content to reflect genuine craft, strategic thinking and a thorough understanding of the audience. If your process starts with a prompt box, this role is not for you.

How this role will be measured