Property Marketing Support Manager
GreystarAbout the role
ABOUT GREYSTAR
Greystar is a leading, fully integrated global real estate platform offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing. Headquartered in Charleston, South Carolina, Greystar manages and operates over $300 billion of real estate in more than 250 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States, managing over 1,000,000 units/beds globally. Across its platforms, Greystar has nearly $79 billion of assets under management, including over $35 billion of development assets and over $30 billion of regulatory assets under management. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more, visit www.greystar.com.
JOB DESCRIPTION SUMMARY
The Manager, Property Marketing Support, leads the day-to-day execution of processes, procedures, standards, and practices that enable and support the marketing-related strategies implemented on the US Property Management division’s third-party managed properties. The position is responsible for ensuring the completion of marketing-related activities contained in the Notice of Management (NOM) for newly acquired/managed properties, including placing orders for and implementing marketing products such as domain management, Greystar.com listings, compliance products, and marketing store accounts. The position is also responsible for ensuring completion of all marketing-based activities required for the Notice of Termination (NOT) process, including cancelling products, social accounts, and domain transfers. The Manager, Property Marketing Support, maintains and manages relationships with contracted and preferred marketing suppliers, as well as team members who oversee the maintenance and operation of Salesforce and other systems and platforms used for executing the NOM and NOT process, and manages the Marketing Help Desk to drive high customer service and ensure prompt and effective resolution of help desk tickets.JOB DESCRIPTION
1. Lead the execution of processes, procedures, practices, and services to enable and support marketing strategies that are implemented on the US Property Management division’s managed properties, and coordinate with real estate operations leaders, local and regional marketing teams, and external marketing vendors and suppliers to ensure timely and effective completion of marketing-related activities for the onboarding and off-boarding of properties.
2. Manage and ensure compliance with established procedures and processes for effectively executing the Notice of Management (NOM) and Notice of Termination (NOT) marketing activities for onboarding and off-boarding managed properties, including ensuring visual media asset transfer and processing, setting up, cancelling, or transferring social account(s), and ordering and installing or cancelling and removing marketing products such as domain management, Greystar.com listings, compliance products, marketing store, and other marketing products and services.
3. Direct the team’s day-to-day operation of the Marketing Help Desk by communicating and monitoring standards related to the timely response and resolution of help desk tickets, directing property audits for data integrity and accurate product orders and installations, and assisting property team members, local and Regional marketing team members, and vendors and suppliers by creating and providing support documents, education, and training.
4. Oversee the use of the Company’s systems, tools, and platforms such as Salesforce related to managing the onboarding and off-boarding of managed assets, provide input to establish standards and key performance indicators to measure and evaluate their effectiveness, monitor, track, and report issues or system problems to the appropriate function leaders, and provide feedback and suggestions for streamlining workflows or improving and enhancing efficiencies and system effectiveness.
5. Work with regional marketing teams, real estate operations leaders, and other functional teams to design, plan, and deliver educational and training sessions to enable team members to effectively access and use key marketing systems and platforms, including Salesforce, provide job aids, guidelines, and other reference materials to support the optimization of marketing-related programs and products, and assist in organizing and providing additional support as needed in cases of emergencies and natural disasters.
6. Assist in efforts to achieve the function’s revenue and expense targets by accessing and
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