Senior Account Executive - Multinational Healthcare Insurance
Publicis GroupeAbout the role
Company Description
Leo Burnett is a communications agency powered by its HumanKind operating system, with the belief that creativity, data and technology work together to transform human behavior and drive prosperity for clients. Part of Publicis Communications, Leo Burnett Worldwide is one of the world's largest agency networks with 85 offices and more than 8,000 employees. The global agency works with some of the world's most valued brands including Allstate, Esurance, Firestone, Jim Beam, Kellogg's, Kraft, Marshalls, MillerCoors, Nintendo, P&G, Samsung and UnitedHealthcare among others.
Job Description
Overview
The Senior Account Executive (SAE) has earned the title of being the "go to" member of the team given that they are in the trenches. Serving s the fuel for the engine the SAE thoroughly understands every aspect of the agency and applies that knowledge in setting the stage for the best creative while effectively executing from start to finish. The SAE has also showing strategic potential, confidence in decision-making and demonstrating deep knowledge of the client's business.
Day to Day Responsibilities
- Be a part of advancing the healthcare landscape – helping people live healthier lives
- Participate in the integrated marketing process (TV, Digital, Social, Media)
- Day-to-day lead on tactical initiatives with oversight from Account Director (strategy, creative development, and production)
- Build and maintain impactful client relationships
- Contribute ideas to integrate team to sell impactful work
- Support strategy and creative team in mining for insights and inspiration
- Learn from the best!
Reporting Structure
Reports to: Account Director
Direct reports: None at this time
Scope of Work
- Effectively manages the day-to-day initiatives and execution; helping to organize workflows, timelines, status documents and meetings
- Manages agency process
- Manages production process by coordinating logistics, timing, budget, and materials
- Builds and maintains subject matter expertise across brand and product
- Actively participates in and recaps internal, client and agency meetings
- Supports strategy and creative across various initiatives
- Leads and facilitates Legal workflows
- Partners with Creative Resource management to ensure timely briefs, workloads, and workflows
Qualifications
Hard skills (brand, retail, digital, production, research, etc.):
- Integrated marketing experience – strategy, planning, creative development (TV, digital, social), production, and execution
Soft skills (client/team culture, communication style, flexibility, etc.):
- Demonstrate curiosity about business objectives and consumer insights
- Support creative thinking, keep an open mind and advocate for the work
- Be collaborative and engage in healthy debate – have a POV
- Stay focused and stretch thinking
- Have a passion for advertising
- Strong work ethic and desire to learn and contribute
Additional Information
Expectations for In-Office Collaboration: 3x/wk with Monday being mandatory starting January 2024.
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