Repertoire & Campaign Manager (Specialist & Dance)

 

 

Come As You Are.

As the great Kurt Cobain* once said, “Come as you are.” BMG is committed to providing equal employment opportunities and we celebrate diversity in all forms. Equal opportunity runs deep in our core value of fairness and we are determined to create a truly inclusive work environment, where everyone can flourish. If you’re good at what you do, come as you are.

All applicants to BMG will receive equal treatment regardless of age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.
*BMG is the proud representative of Kurt Cobain’s publishing catalogue, including the 1992 single ‘Come As You Are’.

 

Repertoire & Campaign Manager (Specialist & Dance)

 

Join our fast-paced, forward-thinking Global Catalog Recordings team!

 

We are expanding our team in Los Angeles and are looking for passionate individuals to join our genre-based Repertoire and Campaign Management teams. As the Repertoire & Campaign Manager, you'll be responsible for strategically managing and developing global campaigns for our artists and catalogs using data-driven insights. Your role will be pivotal in delivering on creative, campaign, and commercial objectives, in line with our artist and repertoire strategy. Working alongside top-tier recording artists, you'll harness the power of data analytics to provide strategic services that drive maximum value for our clients.

 

If you have a passion for marketing and creativity, this role is for you; join us in producing cutting-edge digital content, creative storytelling, and high-quality physical products for our artist roster!

 

What You’ll Be Doing:

Repertoire, Product, and Content Management

• Proposing and implementing strategies for catalog products and content across various formats.
• Managing the creative process and release administration for digital and physical products.
• Collaborating with commercial and supply chain teams for product releases and campaigns.
• Liaising with the commercial teams (Digital Partnerships and Physical Sales) across products and release campaigns.

Campaign Management

• Developing and managing campaign strategies for designated artists and releases.
• Liaising with Marketing, Content Creation, Synch, and local territory teams to prepare campaigns that touch global audiences.
• Liaising with external publicity and promotions companies to develop comprehensive media coverage.
• Developing plans for increased marketing and sales focus in emerging markets, strongly driven by data analytics.
• Proposing and managing ideas for increasing catalog consumption, e.g., developing superfan service for direct-to-consumer (D2C) as well as retailer channels with collectible products and bundles, brand tie-ins, etc.

Business Management

• Utilizing data for global trend analysis and catalog performance.
• Developing project P&Ls and managing costs for commercial viability.
• Communicating targets and performance to colleagues and partners.
• Ensuring compliance with legal and financial obligations and staying updated on industry trends.
• Contributing to further catalog/repertoire acquisitions as