Technical SEO Manager, Core News
The New York TimesAbout the role
The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.
About The Role:
The SEO team at The New York Times plays an essential role in reaching and growing our biggest audience channel; search. We are responsible for executing the editorial and technical SEO strategy work on nytimes.com. The technical arm of the SEO team partners with engineers and project leads on the product side to ensure the latest technical SEO best practices are in place, the site’s technical health is sound, and other teams across the Times are following Google’s guidelines.
Our team is expanding and we are seeking a Technical SEO Manager on the news product to help drive more search success and solve complex SEO problems. You will be responsible for improving search visibility by enhancing the product’s technical capabilities and performance. You will also have opportunities to work and support SEO efforts across the NYTimes portfolio. You will analyze search performance, develop search strategies, and lead initiatives to grow search.
Responsibilities
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You will identify and manage strategic search projects in partnership with the technical SEO team, the Audience team, and the Product organization (engineering, design, product, and data analytics teams).
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You will lead analyzing SEO performance metrics, translating complex data into actionable insights and continuous strategic adjustments.
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You will prioritize SEO initiatives by evaluating potential impact against the required effort to ensure focus on the highest-value work.
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You will perform ongoing technical audits; identifying enhancements, bugs, and fixes, and filing them in JIRA.
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You will ensure adherence to web performance standards, including Core Web Vitals, Time to First Byte (TTFB), and accessibility guidelines.
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You will analyze traffic abnormalities and fluctuations, providing real-time debugging, auditing, and diagnosing.
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You will monitor and benchmark competitors in the news space, looking at different technical aspects of their site for insights and inspiration.
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You will develop and deliver ongoing technical SEO training programs for product and engineering teams.
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You will maintain a strong understanding of Google's search ecosystem, proactively staying informed about the latest algorithm updates, bugs, new requirements, and features.
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You'll utilize your familiarity with new technologies and platforms, including AI search engines and bot protection.
Basic Qualifications:
- 4+ years of technical SEO experience2+ years demonstrated experience working with product and engineering teams
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1+ years of experience communicating with both technical and non-technical stakeholders, and helping to weigh the impact of technical SEO work on UX and Audience
Preferred Qualifications:
- Experience managing multiple work streamsAn understanding of current technical search best practices and the implementation details to achieve them
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Experience using multiple industry-leading SEO tools (Google Search Console, Screaming Frog, Botify, Ahrefs, etc.)
- Comprehension of Schema.org, HTML, CSS, JavaScript, HTTP status codes, and web standards
REQ-018332
The annual base pay range for this role is between:$100,000—$130,000 USD
The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.
We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnan
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