SR SITE MERCHANDISER

SR Site Merchandiser -Ecommerce

Hybrid position working from the Legacy Support Center located in Plano Texas

About Sally Beauty Holdings, Inc.

At SBH, our purpose is to inspire a more colorful, confident, and welcoming world. We are the leader in professional hair color, selling and distributing professional beauty supplies across 11 countries through our Sally Beauty and Beauty Systems Group businesses. Sally Beauty offers products for hair color, hair care, nails, and skin care to retail customers looking for salon quality products at a value price. Beauty Systems Group, branded as Cosmo Prof or Armstrong McCall stores, along with its direct sales consultants, sell professionally branded products intended for use and resale by salons to retail consumers.

About the role

This position is responsible for owning the strategy through execution for growth for assigned categories on sallybeauty.com You will own the relationship with assistant buyers/buyers across multiple departments in efforts to drive assortment, inventory investment, promotions, and profitability analytics. The goal being to identify, recommend, and execute strategies to achieve ecomm KPI goals. This position will analyze and leverage customer information and behaviors to prioritize the most critical actions necessary to improve the customer journey/shopping experience. Ultimately these improvements will result in improved customer and associate satisfaction, increased traffic and sales, and improved conversion.

This role will report to Site Merchandising Senior Manager (Sally Beauty Ecommerce).

Responsibilities

• Translates the in-store category and overall e-Commerce strategy and incorporates into the online experience, including the visual display of the category pages and category-specific taxonomy, navigation, and search experience. Responsible for reviewing site by ensuring all SKU's are set up accurately with a “complete" status for online in sallybeauty.com, within slated time frames, including naming convention, product attributes, product categorization, key words, SEO Support. Define timely and relevant merchandising strategy by leveraging product performance reporting, industry expertise, and trend awareness coupled with insights and recommendations from Manager/Director.

• Recommends changes of category online strategies to leadership on weekly, monthly, or quarterly basis based on results of site analytics & promotional reviews.

• Manage and develop a Site Merchandiser to ensure all product-related pages are optimized and correct. Coach Site Merchandiser on their category’s merchandise strategy including visual display of their category pages. Analyzing and sharing insights from campaigns (i.e. hindsight/postmortem) and applying learnings to future events and end-to-end experiences.
• Proof monthly site content and CRM/marketing campaigns by providing links to optimize customer journey and conversion. Participate in marketing brief process to ensure assigned category objectives are being met.
• Execute online promotions across various digital platforms including sallybeauty.com and email marketing. Assist in the planning and execution of promotional events and partnerships that enhance online visibility.
• Other duties as assigned by manager

Knowledge, skills & abilities requirements

• Bachelor’s Degree

• 3-5 years related ecommerce experience preferably with a multi-channel retailer (preferred)

• Salesforce, Excel, Google Analytics/Adobe Analytics

• This position requires the individual to have excellent attention to detail and be customer-centric oriented as well as interactive both within the department as well as cross-functional with Merchandising, Marketing, Digital, P&A.

   

Competencies & attributes

• Detail oriented/Well Organized 
• Communication, proofreading and people skills a must 
• Ability to work in a fast paced, deadline driven environment; ability to be flexible with project timelines
• Self-motivated
• Strong analytical skills: ability t