Sales Development Representative – Money 20/20 (New York Office-Based)

Company Description

Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology and business festivals together. We’re combining prestigious brands like Cannes Lions, Black Hat, Money20/20 and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights.

Our festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement. Building on decades of expertise and powered by Informa's international reach, we're shaping the next generation of business festivals.

Job Description

• This role pays between $55,000 – $70,000 USD, based on experience, plus commission.
• Must be based out of our Informa office in Manhattan.
• The job posting will expire on May 24, 2025.

Money20/20 is one of the world’s leading conferences for the financial technology (fintech) industry. It brings together influential leaders across banking, payments, fintech, startups, big tech, regulators, and investors to explore the future of money.

Your Role:

As a Sales Development Representative (SDR) in our New York office, you will play a key role in supporting our sales function. You’ll help generate new business leads, assist with account management, and contribute to achieving revenue growth for our US event within key industry sectors.

Key Responsibilities:

• Meet and exceed quarterly and yearly lead generation targets and KPIs
• Drive new business opportunities by identifying and engaging with potential customers in key sectors
• Conduct outreach through calls, emails, and social media to engage prospects and schedule meetings
• Assist with preparing proposal presentations and tailoring solutions from across the Money20/20 portfolio
• Help facilitate negotiations and support the closing of sales contracts
• Develop basic industry knowledge and expertise in assigned sectors
• Maintain accurate records in our CRM system, tracking all prospect interactions and pipeline progress
• Collaborate with internal teams (marketing, product, creative, finance) to support lead generation and customer engagement
• Act as a connector, ensuring smooth communication across teams and with prospects

What You Bring:

• Strong communication skills and a passion for sales
• Ability to engage with prospects and effectively introduce new business opportunities
• Self-motivated and driven to meet targets
• Willingness to learn and grow within the sales function

If you're eager to start a career in sales and have a drive to succeed, we’d love to hear from you!

Qualifications

• Demonstrated success in sales or customer-facing roles, with a history of meeting or exceeding targets and driving business growth
• Proven ability to engage with clients in a consultative manner, especially in event sales, identifying client needs and aligning them with event opportunities
• Strong customer service ethic, with a commitment to going the extra mile to exceed client expectations and build long-term relationships
• Excellent communication skills, both written and verbal, with the ability to present confidently to senior-level executives and industry stakeholders
• Strong research skills to effectively identify new business opportunities, industries, and trends relevant to event sales
• Proficiency in using Salesforce to track leads, manage client relationships, and report on sales activities
• High proficiency with MS Office Suite and Google Workspace, utilizing these tools for efficient communication, documentation, and presentation of sales materials

Additional Information

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

Our benefits include: 

• Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive, and we support a range of working patterns
• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves