Director of Product

About Astra

Astra is building mission-critical infrastructure for moving money at scale. Our platform processes billions in annual transaction volume with 99.9%+ uptime, powering real-time transfers, bank debits, card disbursements, and complex financial compliance systems. We provide APIs and automation tools that enable businesses to move money programmatically while maintaining strict regulatory requirements.

The Role

As Astra's first product lead, you'll establish the product function from the ground up and set the strategic direction for our entire payments infrastructure platform. This is not just a product role – you'll be a foundational member of our leadership team, shaping company strategy, building product culture, and defining what world-class product management looks like at Astra.

You'll own the complete product vision and roadmap, making critical decisions about what we build, for whom, and why. Working directly with our founders and engineering leadership, you'll translate our mission of building mission-critical financial infrastructure into concrete products that move billions of dollars and power thousands of businesses. As we scale, you'll build and mentor the product team, establishing processes, frameworks, and best practices that will define how Astra builds products for years to come.

This is a rare opportunity to join at the inflection point where your decisions will have an outsized impact on our trajectory. You'll be architecting solutions that define how modern financial infrastructure should work, making foundational product and technical choices, and building the playbook for how a generational payments company brings products to market. This role is for someone who wants to build, not just manage – someone who thrives in ambiguity, moves fast, and is energized by the opportunity to create something from scratch alongside a world-class team.

What You’ll Do

Build the product function

• Establish product management as a core discipline at Astra from day one

• Define product processes, frameworks, and rituals that scale with the company

• Set the bar for product excellence and build a culture of customer obsession

• Eventually hire and mentor a world-class product team as we grow

Own end-to-end product strategy

• Define product vision, strategy, and multi-quarter roadmaps for critical platform capabilities

• Drive products from conception through launch, iteration, and scale

• Make strategic trade-offs between competing priorities while maintaining focus on customer outcomes

• Partner with engineering leadership to architect scalable, reliable solutions

Be the voice of the customer

• Conduct deep customer research to understand pain points, workflows, and unmet needs

• Build strong relationships with key customers and prospects to inform product direction

• Translate complex technical concepts into clear value propositions

• Gather and synthesize feedback to continuously improve product-market fit

Drive cross-functional execution

• Work closely with engineering teams to define technical requirements and scope releases

• Collaborate with design to create intuitive experiences for developer and business users

• Partner with compliance and risk teams to ensure products meet regulatory requirements

• Enable sales and customer success teams with the tools and narratives to drive adoption

Make data-driven decisions

• Define and track key product metrics and success criteria

• Analyze usage patterns, customer feedback, and market trends to inform priorities

• Run experiments to validate hypotheses and optimize product experiences

• Use quantitative and qualitative insights to guide strategic decisions

Communicate and influence

• Present product strategy and updates to executive leadership and board members

• Write clear, concise product documentation and requirements

• Build alignment across multiple stakeholders with competing interests

• Advocate for the customer while balancing business and technical constraints
  

What We’re Looking For

Experience & Background

• 8+ years of product management experience, with a strong track record of shipping complex B2B products at scale

• Experience as a founding product hire or early product leader (first 3 PMs) at a high-growth startup

• Deep experience