Director of Commercialization
Monster EnergyAbout the role
Position Summary:
As Director of Commercialization, you will have Ownership of commercial endeavors for the company in their assigned territory. Responsibilities identify and facilitate regional marketing opportunities to increase brand loyalty and awareness internally and within our distributor. Lead a team of commercial managers focused on strategic initiatives including planning, tracking, communicating and score-carding performance. Forecasting efforts, designing of sales programs and meeting stewardship is done in conjunction with our distributor commercial and strategy teams on a routine cadence.
Essential Job Functions:
- Internal and external cross-functional collaboration and navigation, including capability building and data analytics
- Planning and programming adjustments aligned to budget goals. Influence the design and development of local Point of Sale materials and implement channel messaging guidelines in plans
- Forecasting of shipments, innovation and distributor inventory
- Lead forced / auto-ship efforts to drive speed to market results
- Track and communicate regional and national Monster initiatives and ensure connectivity between execution goals and strategic priorities
- Recognize brand / channel opportunities to either accelerate growth or leverage strengths
- Local Marketing Fund budget planning, independent retailer execution (CMA), trimester planning and Joint Business Plan stewardship
- Communicates Corporate Direction / Market Unit plans, with clearly defined Look of Success, accountabilities & timelines
- Responsible for reviewing & summarizing initiative performance reports & stewarding action plans in support of the weekly/monthly management routines
Position Requirements:
- Prefer a Bachelor's Degree in the field of -- Business, Marketing, Finance or related field of study
- Additional Experience Desired: More than 7 years of experience in Consumer Packaged Goods (CPG), beverage industry
- Additional Experience Desired: More than 7 years of experience in Project Management
- Computer Skills Desired: Proficiency using Excel, Word and Powerpoint
Base Salary Range: $91,740 - $122,320
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