Director, Brand Partnerships
ZillowAbout the role
About the team
As the Director, Brand Partnerships within the Brand and Growth team, you’ll join a highly cross-functional group focused on building Zillow’s brand, accelerating growth, and creating culturally relevant moments that move our business forward. This team sits at the intersection of brand, media, content, and sales, designing programs that show up where our customers already are and deepen engagement across Zillow’s ecosystem. The Director, Brand Partnerships will be a senior leader and visible partner across marketing, product, and revenue teams.About the role
We are hiring a Director of Brand Partnerships to build and lead Zillow’s partnership ecosystem from the ground up. In this foundational leadership role, you will define the vision for how Zillow shows up through partners in culture, communities, and moments that matter—then roll up your sleeves to bring that vision to life.
You will own Zillow’s partnership strategy end-to-end: identifying and prioritizing opportunities, structuring and negotiating complex deals, designing scalable monetization models, and ensuring that every partnership delivers measurable impact across Zillow’s lines of business.
You Will Get To
Lead and operationalize flagship partnerships—own Zillow’s largest and most strategic relationships (e.g., MLB) end-to-end, from strategy and negotiation through activation and optimization.
Serve as a senior external face of the brand—build and deepen executive-level relationships with leagues, platforms, IP owners, and brand partners that can meaningfully move Zillow’s brand and business forward.
Turn complex deals into repeatable playbooks—translate multi-faceted partnership agreements into clear operating models, processes, and toolkits that can be scaled across teams and campaigns.
Drive fully integrated activations—partner closely with campaign, creative, content, sales, and events teams to ensure partnerships are activated across brand, media, sales, content, and distribution channels.
Own partnership strategy and portfolio design—define which partnerships we should pursue (and which we should not), balancing brand, audience, and commercial impact across culture, IP, brands, and distribution.
Design and scale monetization models—build and refine sponsorship, custom program, content, events, and distribution revenue models in close partnership with Sales, Finance, and Marketing leadership.
Forecast and measure impact—set KPIs, forecast partnership-driven revenue, and build reporting that clearly communicates performance and business impact to senior stakeholders.
Build and lead a high-impact team—act as a player-coach in the early stages while hiring, mentoring, and developing a lean, high-performing partnerships team, including best practices, governance, and operating rhythms.
Who you are
Culture-first partnerships expert. You have deep experience leading culture-driving partnerships (e.g., sports, entertainment, music, lifestyle, platforms) and understand how brands can show up authentically in fandoms, communities, and cultural moments.
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