Manager Brand Partnerships (ECommerce)

GOVX is a growing ecommerce business. In 2023, GOVX is focused on rapid catalog growth at scale and rapid member growth. This Manager Brand Partnerships will oversee all partners within one product category and own the growth of that category through optimization of current partnerships, upsells and renewals.

Brand Partnership Managers at GOVX are passionate, ambitious, self-starters who are eager to drive the business. They excel in merchandising, leadership, communication, negotiation, problem solving and analytics. Our Brand Partnership Managers understand the market and trends and they are customer centric. GOVX mission is to bring our customers the best brands and products at the very best prices and in this role, you are on the front-line when it comes to making that happen.

As a Brand Partnership Manager, you own all aspects of the categories you manage. From budgeting to driving category assortments and product life cycles and owning the relationships with the vendors within your category: you are responsible for maximizing relationships and profits from all brands within your category. Category Managers are the advocates for their brands and categories on GOVX, as well as being advocates for GOVX to our brand partners.

The Brand Partnership Manager role is a great opportunity to learn multiple aspects of a rapidly growing niche ecommerce business. This role has interactions with pricing, marketing, digital merchandising, customer support and other category managers in a role that will allow exposure to all sides of our business. You will have to successfully work cross-functionally with our Site Curators, Partner Success, Marketing, Finance, Inventory, Customer Service and Analytics team to maximize sales and margins. Our Brand Partnership Managers are more than just Buyers - they are the CEO of their category/business. To be successful in this role, you must have an ownership mindset.

Roles and Responsibilities:

• Be the expert in your category: What does the market look like outside of GOVX? What brands are trending, what does price look like in the market? How can GOVX differentiate our offering from the market?
• Upsell current vendors across product lines: GOVXID (Verification), GOVX Marketplace (Affiliate), Marketing Services and GOVX Shop (wholesale – dropship and wholesale - inventory).
• Manage vendor relationships in order to achieve all financial goals (orders, revenue and margin).
• Leverage partner relationships (Shop, Marketplace, GOVXID) to offer the best pricing to our deserving audience for promotions.
• Review and analyze vendor and product performance to make data driven decisions to optimize the business, pricing and the catalog offering.
• Execute defined business plans, including strong and detailed promotional programs. Maximize gross margin dollars and improve profitability of programs following direction of Senior Management.
• Budget and forecast each category annually.
• Understand the category in market and identify holes in the GOVX assortment. Work with Account Executive team to identify new brand opportunities to meet our members’ needs that drive top line and margin growth
• Build and maintain relationships with new partners (Shop, Marketplace, GOVXID) to optimize growth on GOVX.
• Negotiate all aspects of brand margin to make sure GOVX hits our margin targets and getting the best possible pricing for our members from the brands.
• Develop and manage a pricing and margin strategy across categories and brands.
• Work with all vendors to ensure GOVX SLAs are being achieved including but not limited to: order processing times, returns processes, inventory and cancellations.
• Work with vendors to ensure that GOVX has the best possible product assortment: access to new product at launch, access to close-out product at preferred pricing, GWPs and wholesale discounts.
• Manage new brands on GOVX through a launch plan to ensure success. Be the advocate and ensure an innovative and successful launch strategy.
• Maintain and renegotiate contracts with existing Shop partners to ensure ideal terms for items including but not limited to: wholesale cost, shipping methods, payment terms, and customer returns.
• Leverage website performance reporting and understand the levers that drive conversion rates of products, pages and brands to make sure we are getting the right products in front of the right customers within your category.
• Partner with Marketing to ensure we are delivering the best promotions to our audience based on performance data (sales, conversion rates, search data, etc.).
• Identify promotional opportunities - leverage supplier relationships to negotiate promotional programs that drive sales and profits and deliver value to the GOVX customer.
• Work cross-functionally with inte