SAP Market Research Manager - Brand and Creative Insights

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. 

 

We are seeking an early career Market Research Manager. This role will be responsible for delivering actionable brand and creative insights to inform, measure and improve brand and creative marketing activities. 

The ideal candidate will have marketing research and insights experience (either agency-side or client-side) . They will have an innate curiosity, sound judgment and a consultative point of view. The ideal candidate is data-driven—adept at interpreting and distilling both qualitative and quantitative data into actionable business insights. They will have ability to manage ambiguity, drive for clarity, collaborate cross-functionally and cross-culturally, and manage multiple projects. 

 

ROLE REQUIREMENTS 

• 3 to 5 years of market research experience (agency and/or client-side)   
• Familiarity with qualitative and quantitative research methodologies related to positioning, messaging, naming, brand health, copy-testing, advertising performance and creative effectiveness  
• Ability to analyze data across variety of sources and articulate complex concepts with simplicity and clarity 
• Compelling written and verbal communication skills; experience crafting executive presentations  
• A proactive mindset, sense of urgency, and “can do” collaborative attitude that drives initiatives to success 
• A working knowledge of business technology software and B2B audience is preferred but not required 

 

Location Preference: Bellevue or NYC

 

#ICC2024 #joinMSO

 

 

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Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.  

 

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

 

EOE AA M/F/Vet/Disability

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identi