Marketing Manager, Member Engagement & Campaign Operations

OUR MISSION

Imagine building a better healthcare journey for patients with cancer, where individuals and their loved ones feel seen, supported, and heard by their care team – both in and out of the clinic. Where fast access to high-quality care is the norm, not the exception. Where patients have access to a care navigator to guide them through their diagnosis and trusted support all along the way.

At Thyme Care, we share a passion for transforming the cancer care experience – not just for patients but also for their caregivers and loved ones, as well as those delivering and paying for their care. Today, Thyme Care is known predominantly as a cancer care navigation company enabling value-based cancer care; in the next few years, we will become a nationally recognized technology-driven and provider-centric care delivery model, reshaping the landscape of cancer care access, delivery, and experience. Our commitment runs deep—we're not satisfied with the status quo but determined to redefine it.

To make this happen, we’re building a diverse team of problem solvers and critical thinkers to drive innovation and shape the future of healthcare. If you share our vision and want to be part of something truly meaningful, we want to hear from you. Together, we can revolutionize cancer care and make a difference that lasts a lifetime.

WHAT YOU’LL DO

As a Marketing Manager, Member Engagement & Campaign Operations at Thyme Care, you’ll play a critical role in helping drive member enrollment and engagement across our health plan and provider partnerships. We’re looking for a detail-oriented marketing professional who thrives on ownership, brings structure to complex processes, and ensures every campaign is executed with precision and care. You’ll manage the full campaign lifecycle, from intake to launch—while enabling smooth workflows across internal teams, ensuring on-time delivery, and upholding the highest standards of quality. This is a highly collaborative and execution-focused role that blends strategic thinking with operational excellence to deliver campaigns that drive meaningful results

• Campaign Management & Execution: Own the project planning and execution of member engagement and enrollment campaigns across Thyme Care’s health plan and provider partnerships. You’ll ensure each initiative is aligned with business goals, member needs, and partner requirements.
• Campaign Management & Workflow Ownership: Lead end-to-end campaign management—from intake and briefing through approvals and launch—enabling cross-functional teams through clear workflows, timelines, and deliverables to ensure smooth, timely execution.
• QA Ownership: Act as the final checkpoint before launch—reviewing every campaign asset with a meticulous eye for detail, ensuring consistency across copy, design, data inputs, and targeting. You proactively identify gaps, flag inconsistencies, and maintain the highest standard of quality control across all member-facing communications.
• Cross-Functional Collaboration: Work closely with internal teams—including partner marketing, design, product, care delivery, and data—to ensure campaigns are cohesive, operationally smooth, and grounded in the right member data to drive targeting, personalization, and performance.
• Data-Driven Optimization: Analyze member and partner insights to refine messaging, channels, segmentation, and campaign cadence for stronger performance.
• Market & Regulatory Awareness: Stay current on healthcare marketing best practices, member engagement trends, and relevant compliance considerations—bringing fresh ideas and operational safeguards to campaign planning.
• Performance Tracking & Reporting: Partner with data and enrollment teams to monitor results, surface insights, and synthesize campaign performance for internal and external stakeholders—using learnings to drive continuous improvement.
• Stakeholder Communication & Messaging: Partner with internal teams and external stakeholders to align on campaign strategy, secure approvals, and communicate updates clearly. You’re a strong writer and communicator, able to distill complex ideas into concise messaging that reflects our brand and builds trust.

This role reports to our Senior Director of Member Enrollment & Engagement and can be remote or hybrid based in our Nashville or New York City offices. You’ll collaborate closely with marketing, product, and care delivery teams and work across a growing portfolio of regional and national partnerships. As Thyme Care evolves, responsibilities may shift and additional opportunities for impact may emerge.

WHAT YOU’VE DONE 

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