Digital Campaign Coordinator
Townsquare IgniteAbout the role
Digital Campaign Coordinator – Townsquare Ignite
Job Overview:
- Provide pre- and post-sale support to our Ignite Operations team with timely launch, revision and reporting responsibilities
- Issue campaign pixels and Google Tag Manager containers for placement of campaign pixels
- Platform transcription or line item creation in TapOrders
- Collect campaign deliverables and communicate outstanding campaign assets required for execution
- Create Campaign Live Confirmations, Campaign Pacing Documents and advertiser screenshot decks
- Assist Digital Campaign Manager in creating customized reports or post-campaign analysis and providing the resources and data needed to tell a compelling story to the client, establishing Ignite as the premiere consultative digital solutions partner
- Analyze areas within the pre and post-sale workflow that can be improved and create process enhancements; build upon best practices library
- Quick and effective communication to internal/external stakeholders
Responsibilities:
- Platform transcription – line item creation in TapOrders
- Build out pixels and GTM containers for placement of campaign pixels
- Create mocks in Facebook creative hub
- Submit vCreative tickets (sunset with Tap)
- Assist in collecting campaign assets for timely launch and revision
- Launch O&O AMPED campaigns
- Create and Quality Assure Campaign Launch Confirmations
- Create Client Logins for TapClicks
- Assist in confirming live campaigns in Wide Orbit or CFMing
- Review call logs for SEM in order to glean insight for reporting
- Pull screenshots (currently with DB)
- Send pacing documents
- Assist in reporting requests
- Oversee technical approval of proposals being built by our sales strategists
- Give insight and suggestions for sales for ongoing campaigns based on feedback from our buyer
- Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.)
- Support local market as client optimizations, revisions, upsells and renewals come in from our post-sale teams.
- Continually refine and improve continuity between all workgroups.
Qualifications:
- 2+ Years relevant work experience
- Past internship experience within the marketing/advertising field welcomed, with strong interest in digital media and/or programmatic
- Experience with Excel, PowerPoint, Word
- Outstanding interpersonal and communication skills (verbal and written); eagerness to further develop relationship building skills
- Natural self-starter who is motivated by curiosity and desire to help clients succeed
- High energy, passion, accountability, creativity and teamwork mentality are a must
- Highly organized and focused multi-tasker with strong attention to detail, analytical and project management skills, and can work independently within a team focused organization
- Manages time; focuses on urgent and important tasks; avoids procrastination; follows up; shows strong attention to detail; meets deadlines
- Exceptional Communicator. Experience taking the lead in interdepartmental projects
- Actively listens; clearly and effectively conveys information; uses professional telephone skills; demonstrates effective business writing skills; shows excellent grasp of grammar
- Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities
Benefits
- Competitive base plus bonus plan
- 3 Weeks PTO
- 9 Paid Holidays (Two personal/floating Holidays)
- Health, Dental, Vision
- 401(K)
- Company provided laptop
- Continuous training opportunities
- Unlimited Growth Potential - Ignite is one of our fastest growing divisions and we only promote from within!
Why Townsquare Ignite?
Townsquare Ignite is a division of Townsquare Media—the third-largest broadcasting company in the country. We help business owners reach their ideal customers with a combination of programmatic advertising, search engine marketing, and more.
Why You’ll Love Working at Townsquare Ignite
We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. To foster your success, you’ll take part in a comprehensive training program, surrounded by a positive and supportive culture that encourages everyone to develop themselves and others. We’ve had countless internal promotions, and our goal is to continue the rapid growth o
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