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Senior Digital Marketing and Operations Specialist - IntelliScript (Remote)

Milliman
Brookfield, United StatesRemotefull_timeVerifiedPosted 24 Sept 2024
💰 $157,000/yr($78,000/yr$157,000/yr)

About the role

What We Do

Milliman IntelliScript is a group of a few hundred experts in fields ranging from actuarial science to information technology to clinical practice. Together, we develop and deploy category-defining, data-driven, software-as-a-service (SaaS) products for a broad spectrum of insurance clients. We’re a business unit within Milliman, Inc., a respected consultancy with offices around the world.

Candidates who have their pick of jobs are drawn to IntelliScript’s entrepreneurial and collaborative culture of innovation, excellence, exceptional customer service, balance, and transparency. Every single person has a voice in our company, and we challenge each other to push the outer limits of our full, diverse potential. And we’ve shown sustained growth that ensures you’ll have room to grow your skillset, responsibilities, and career.

Our team is smart, down-to-earth, and ready to listen to your best ideas. We reward excellence and offer competitive compensation and benefits. Visit our LinkedIn page for a closer look at our company and learn more about our cultural values here.

Milliman invests in skills training and career development and gives all employees access to a variety of learning and mentoring opportunities. Our growing number of Milliman Employee Resource Groups (ERGs) are employee-led communities that influence policy decisions, develop future leaders, and amplify the voices of their constituents. We encourage our employees to give back to their varied professions, including leadership in professional organizations. Please visit our website to learn more about Milliman’s commitments to our people, diversity and inclusion, social impact, and sustainability.

What this position entails

At IntelliScript, customization is the name of the game – so no two days are ever truly alike. We can teach you what you need to know about our software and the underwriting industry, so we invite you to bring your creativity and natural drive for solving problems and to share in our passion to promote our industry-leading technology.

We are seeking a Senior Digital Marketing and Operations Specialist to keep our marketing team organized, responsive, and proactive; help mature our digital marketing strategies; and carry forward our recent MarTech implementations. The ideal candidate will be responsible for developing, implementing, and managing digital marketing tools and campaigns that promote our brand and products. This role requires a strategic thinker who understands digital marketing channels, data analysis, and operational efficiency. Must be a self-starter who brings ideas and initiates projects.

What you’ll be doing

  • Digital marketing strategy: Develop and execute comprehensive digital marketing strategies to drive brand awareness, engagement, and conversion across various digital channels (e.g., SEO, social media, email marketing, content marketing).
  • Campaign management: Plan, create, and manage digital marketing campaigns, ensuring they are aligned with business goals and target audience needs.
  • Data analysis: Monitor and analyze campaign performance metrics, providing actionable insights and recommendations for optimization.
  • Website management: Own WordPress website, make updates, recommend improvements, liaise with vendor.
  • Content creation: Collaborate with the content team to produce high-quality, engaging content for digital platforms.
  • SEO: Optimize website content and structure for search engines and track performance.
  • Social media management: Oversee social media strategy, content creation, and community engagement across all relevant platforms.
  • Email marketing and governance: Design and execute email marketing campaigns, including segmentation, A/B testing, and performance analysis. Develop and optimize promotional email campaigns to drive customer and user engagement. Apply email best practices in customer segmentation, audience building, personalized offers, and measurements to continuously drive email channel performance. Ensure compliance with GDPR.
  • Marketing automation: Implement and manage marketing automation tools to streamline processes and improve efficiency.
  • Project management: Oversee project intake and management, campaign operations, and metrics, ensuring email governance. Manage external vendors and partners to ensure quality deliverables and project timel

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Company

Milliman

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