Insights Analyst (POGs)

Overview: 

This position is open to #Anywhere in the United States and follows a #Hybrid work model requiring 3 days per week in the office. The role focuses primarily on #Planogram development (90%) with a smaller portion dedicated to #Analysis (10%).

You will be responsible for generating data-driven insights and guiding the client on how to leverage those insights for business growth. This includes delivering actionable analysis from both internal and external data sources for key national customers, and playing a critical role in the sales planning process.

• Conduct a broad range of strategic business planning, including, but not limited to, category management, space management, product evaluation, promotion planning and evaluation, trade funds evaluation, and resource allocation.
• Analyze retailing and shopper/consumer behaviors, including building insights and data-driven strategies, leveraging macro-economic, consumer, and retail insights, leading to clear implications and recommendations.
• Identify, measure, and quantify our brands and competitors’ trends and opportunities. Includes creating and maintaining weekly/monthly reporting vehicles.
• Enhance business operations through the development of consultative insights and presentations directed towards generating increased sales.
• Manage the use and application of syndicated and non-syndicated data resources and Blue Yonder software.
• Strategically leverage analytical insights to further the growth of the category & identify merchandising growth opportunities.
• Understands CROSSMARK capabilities/processes and can recommend insights-based actions that generate incremental revenue for CROSSMARK.
• Develops and shares best practices (templates/analyses/methodologies). 
• Be recognized internally and externally as a thought leader in category management insights and trends.
• Coordinate efforts with the field Insights team to manage the completion of national client presentations and analyses.
• Analyze & present post-promotion analysis, quantifying impact to brand and category.

This job description does not imply that the above functions are the only tasks that may be performed. Individuals will be expected to follow any other job-related instructions and perform any other job-related tasks as directed by management. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties. Responsibilities With Regard to Workers’ Compensation Claims: You are responsible for reporting any employment related injury you incur to your direct supervisor as soon as possible following an incident resulting in an injury.

Additional Requirements:

• Education/Experience: 2 years’ experience in analyzing and interpreting data and delivering actionable insights with strategic thinking 
• Relevant experience within the CPG Industry preferred
• Experience working with sales and/or customer development, including channel development, merchandising, and trade relations preferred; 
• Prior work experience in data analysis and systems, and demonstrate a fundamental knowledge of the technology involved in operating these systems. 

Specific Skills:

• Possess excellent written and verbal communication skills, and must be able to communicate with others effectively.
• Power BI development experience, including use of Power Query and DAX. 
• Intermediate skills in Excel. 
• Organize and manage multiple, time-sensitive projects.
• Work well in a team setting and with various levels within the organization.
• Translate broad trends to specific implications.
• Experience working with sales and/or customer development, including channel development, merchandising, and trade relations, preferred. 
• Storytelling with information: the ability to look across the store, not just analyze a category.
• Knowledge of statistics and quantitative business analysis is a plus.

Computer Skills: