Senior Manager, Workforce Solutions

Company Description

About Adtalem Global Education

Adtalem Global Education is a national leader in post-secondary education and leading provider of professional talent to the healthcare industry. Adtalem educates and empowers students with the knowledge and skills to become leaders in their communities and make a lasting impact on public health, well-being and beyond. Through equitable access to education, environments that nurture student success, and a focus on expanding and diversifying the talent pipeline in healthcare, Adtalem is building a brighter future for communities and the world.

Adtalem was named one of America’s Most Responsible Companies in 2021 and 2023 by Newsweek and Statista, and one of America’s Best Employers for Diversity in 2021 and 2022 by Forbes and Statista. Adtalem’s family of institutions has more than 300,000 alumni and 10,000 employees. Adtalem is the parent organization of American University of the Caribbean School of Medicine, Chamberlain University, Ross University School of Medicine, Ross University School of Veterinary Medicine and Walden University.

Visit Adtalem.com for more information, and follow on Twitter and LinkedIn.
 

Job Description

Opportunity at a Glance

The Senior Manager, Workforce Solutions ("Senior Manager") is part of the Strategic Workforce Solutions team and plays a critically important part in the Adtalem Global Education ("Adtalem") strategy to be the leading provider of professional talent to healthcare and other organizations.

The Senior Manager plans, executes, tracks, and optimizes digital B2B2C campaigns for our partners and their employees regarding education and professional development opportunities at Chamberlain University and Walden University. The Senior Manager collaborates very closely with our team of Talent Solutions Consultants, Strategic Partner Executives, Marketing, Enrollment, Enablement and Operations.

This is a new role reporting directly to the VP Strategic Workforce Solutions and Partnerships. The dynamic, strategic, and analytical professional will shape the role and develop a true impactful center of excellence within the broader organization. The Senior Manager brings to this role deep expertise in B2B and B2B2C go-to-market strategy and execution – ideally in the healthcare or education industry.

Responsibilities

• Optimize our B2B2C digital go-to-market strategy and execution (including digital campaigns) in coordination with our Talent Solutions Consultants and Strategic Partner Executives teams and leadership, Marketing, Enrollment, Enablement, and Operations. Identify and execute new strategies to expand and improve digital go-to-market and campaign execution, tracking, and results in order to increase awareness amongst our partners and their employees of professional development and educational opportunities at the Adtalem institutions.

• Develop and implement short-term and long-term strategic and operational plans to achieve desired outcomes, consistent with the mission, vision and values of Adtalem. Implement mitigation actions as needed. Ensure that actions produce the desired results consistent with the plan.

• Plan, execute, track, and share impact and success of our digital go-to-market and engagement campaigns for our partners and their employees. Optimize on an ongoing basis in collaboration with other teams.

• Collaborate very closely with our team of Talent Solutions Consultants and Strategic Partner Executives, Marketing, Enrollment, Enablement and Operations

• Advise Talent Solution Consultants on partner level campaign strategy and execution

• Drive innovation in our B2B2C digital go-to-market plans, campaign process and execution

• Work with the Talent Solutions Consultants, Strategic Partner Executives, and Leadership Team, Marketing, Enrollment, Enablement, Operations and other functions to accelerate growth and develop new approaches

• Provide reports and dashboards that track activity, results, and impacts

• Network and establish relationships across Adtalem

• Ensure that all operations are in accordance with all local, state and federal regulations along with the policies and procedures of the organization and institutions.

• Performs other duties as assigned

• Complies with all policies and standards

#LI-Remote

#LI-AS1

Qualifications

• Bachelor's Degree Required
• 10+ years experience in go-to-market strategy and execution, marketing, sales or new business development positions required
• Previous experience successfully managing B2B2C or B2B go-to-market, communications or sal