Sr. Marketing Specialist
Sonova GroupAbout the role
Who we are
In a life without sound, our work provides meaning. As a leading provider of innovative hearing care solutions, we are not just a company that makes products: we are a team on a mission to help people enjoy the delight of hearing. To enable a life without limitations, we – through our core business brands Phonak, Unitron, Connect Hearing, and Advanced Bionics – develop, manufacture and distribute solutions that push the limits of technology and redefine the future of our industry. Our talented and committed employees all over the world know they contribute to something greater than themselves – they create sense.
The Way We Work
At Sonova we value our employees and prioritize their well-being. We believe people do their best and most innovative work in an inclusive environment that provides opportunities for engagement and collaboration across teams while offering flexibility in how work gets done. We designed our work model team by team, empowering teams to customize a working environment that balances individual team needs with business outcomes. By offering work options, we foster more flexible and individualized time management, contribute to a healthy work-life integration, increase employee satisfaction, build meaningful partnerships at work, and calibrate productivity to acknowledge you have a life outside of work. Sonova has chosen a HYBRID WORK MODEL- Customized by team that keeps our employees motivated and engaged.
Sonova Values
At Sonova, we come to work every day knowing that continuous innovation across all disciplines, our shared engagement as a team and our responsible approach to all things we do, brings the delight of hearing to millions of people: to hear better, to listen to music, to communicate effortlessly with friends and loved ones, and to fully enjoy life with all its great variety of sounds. In doing so, our shared core values reflect the corporate culture that defines and unites us as a company across all brands and regions.
- We Care -- We care for our employees, customers and consumers, as well as our shareholders and society.
- We drive innovation -- We courageously pioneer new ideas and approaches to come up with impactful innovations, to delight customers and consumers.
- We strive for excellence -- We act with agility. We aim to excel. We are continuously working on improving products, services, processes and skills, to realize growth.
- We take accountability -- We deliver on our commitments. We take accountability to provide outcomes in agreed quality and time, always acting with integrity.
- We build the best teams -- We team up. We grow talent. We collaborate with people of diverse backgrounds to win with the best team in the market place.
Aurora, IL
Marketing Specialist
Purpose of role: To execute Phonak US’ channel marketing strategy, including product launches and marketing campaigns to meet budgeted sales, units and ASP objectives. This role drives demand for accessory products, hearing protection and batteries. This role manages key sales channels including AB and AC. In addition, this role will provide local support to PR initiatives including media events, press kits and organizing review and testimonials.
Our Offer to You:
- Improving the quality of life of millions of people suffering from hearing loss
- A challenging and motivating assignment as part of a dynamic team
- Modern mindset and processes, accommodating flexible working conditions
- Opportunities for further responsibilities and support for further training and development
- A company that values diversity and inclusion
- Sonova’s outstanding opportunities and career growth
Main Tasks and Responsibities:
- Execute channel marketing plans (covering the 4 Ps of the marketing mix: Product, Promotion, Price and Place) in close collaboration with other functions in marketing, sales, ops and finance. Ensure strong focus on digital channels and tools.
- Support the implementation of targeted sales & marketing programs to build awareness, create demand, and generate leads for products, services and solutions, including Integrated Sales & Marketing Campaigns (ISMCs)
- Support the execution product launch process, liaising with relevant stakeholders and departments to ensure launch milestones are met. Report progress regularly and escalate deviations fast
- Manage the procedure, implementation, tracking and measurement of marketing campaigns or initiatives under their responsibility
- Work with the PR team to define and execute on PR initiatives to build the brand.
- Work with agencies on the execution of tactics such as videos, testimonials, etc.
- Work closely with the events team and commercial enablement teams to ensure the brand
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