Deputy Chief Marketing Officer (CMO)

Our mission

Constructor’s mission is to enable all educational organisations to provide high-quality digital education to 10x people with 10x efficiency. 

With strong expertise in machine intelligence and data science, Constructor’s all-in-one platform for education and research addresses today’s pressing educational challenges: access inequality, tech clutter, and low engagement of students.

Our headquarters is located in 🇨🇭Switzerland, and we also have legal entities in 🇩🇪Germany, 🇧🇬Bulgaria, 🇷🇸Serbia, 🇹🇷Turkey, and 🇸🇬Singapore

Please send your resume in English only.

Deputy Chief Marketing Officer (Deputy CMO)

 

Location: Europe

Position Type: Remote

Language Requirements: fluent in English

 

Role Overview: We are seeking a strategic and execution-focused Deputy Chief Marketing Officer (Deputy CMO) to drive growth through a robust channel sales model. The ideal candidate will have a proven track record in developing and implementing go-to-market (GTM) strategies, performance marketing, and brand building, with a strong focus on demand generation and ecosystem collaboration.

Our target audience is a diverse mix of B2B, B2C, and B2G markets, including schools, higher education institutions, corporate education programs, and research organizations.

 

What You’ll Do:

· Drive GTM Strategy & Execution: Partner with the CMO to develop and launch powerful go-to-market strategies for new products, leveraging channel sales and strategic partnerships in the education and research ecosystem.

· Lead Demand Generation: Design and execute high-impact multi-channel marketing campaigns targeting B2B, B2C, and B2G segments—including educational institutions, corporate training programs, and government organizations.

· Master Performance & Organic Marketing: Oversee SEO, content marketing, and performance advertising through Google Ads, Facebook Ads, Gartner, Capterra, and organic growth channels—leveraging HubSpot for automation and CRM.

· Elevate Brand, Media & PR: Strengthen Constructor.tech’s brand authority by leading media outreach, PR campaigns, and strategic event participation—positioning us as a thought leader in EdTech and research innovation.

· Foster Community & Ecosystem Growth: Build and engage communities within the education and research sectors while forming key partnerships in the broader EdTech ecosystem to unlock joint marketing opportunities.

· Lead & Inspire: Manage and mentor a high-performing marketing team, balancing internal talent and external agencies/freelancers to execute impactful campaigns.

 

What You Bring:

· 8+ years of marketing leadership experience in EdTech, SaaS, or enterprise technology, with a strong international focus.

· Proven expertise in GTM strategy, performance marketing, and demand generation that delivers real business impact.

· Hands-on experience with HubSpot, Google Ads, Facebook Ads, SEO tools, and video content marketing strategies.

· A deep understanding of AI-driven marketing and its role in shaping product positioning and customer engagement.

· Experience in community building and ecosystem partnerships to drive brand influence and industry collaboration.

· Exceptional leadership, communication, and analytical skills—with the ability to inspire and align cross-functional teams toward shared goals.

 

Why Join Us?

· Be a key player in an innovative EdTech company at the forefront of education and research technology.

· Impact global markets by driving high-level marketing strategies across B2B, B2C, and B2G segments.

 

 

· Own and shape strategic marketing initiatives that directly influence business growth.

· Work with passionate, mission-driven leaders who are redefining the future of learning.

· Ready to make a difference? Apply now and help us shape the future of education and research!

 

What We Offer

• 💻 Choice of work equipment (e.g., laptop, monitor, etc.)
• 🇬🇧 English classes (iTalki – $130 monthly)
• ⏰ Flexible schedule (we usually work between 09:00/10:00 and 18:00/19:00 CET or EET)
• 👶 Newborn bonus (€500 per child)
• 🧠 Patent remuneration
• 🌴 Paid leave
• 🧑‍💻 Remote work in locations without our offices
• Hybrid work in locations with offices (2 days in-office, 3 days remote):
  • 🇧🇬 Sofia: 59 G. M. Dimitrov Blvd., NV Tower, 8th floor, 1700
  • 🇷🇸 Belgrade: Makedonska 12, 11000 Belgrade, Serbia
  • 🇹🇷 Istanbul: Rüzgarlı Bahçe Mah., Kavak Sok., Smart Plaza B Blok 31/B, 34805 Kavacık-Beykoz/İstanbul
  • 🇹🇷 Sakarya: Es