At Webflow, our mission is to bring development superpowers to everyone. As the pioneer of the Website Experience Platform (WXP), we’re redefining how teams Build, Manage, and Optimize for the web — combining visual development, powerful content management systems, AI-driven personalization, seamless hosting, and end-to-end analytics in a single, unified platform. With AI at the core, Webflow helps teams move faster, create more performant digital experiences, and scale without heavy engineering support. From independent designers and creative agencies to global enterprises, hundreds of thousands of organizations use Webflow to turn ideas into reality — and to power what’s possible on the web.

At Webflow, we’re on a mission to empower everyone to create for the web and we’re looking for a Staff Product Manager - New AI Products to lead the development of an AI-powered platform that will help shape the future of web creation. You’ll partner closely with design, engineering, product marketing, and research to bring new, enterprise-grade tools to market that redefine what’s possible with Webflow.

About the role:

• Location: Remote-first (United States; BC & ON, Canada)
• Full-time
• Permanent
• Exempt
• The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidate’s geographic location, job-related experience, knowledge, qualifications, and skills.
  • United States  (all figures cited below are in USD and pertain to workers in the United States)
    
    • Zone A: [$175,000 - $240,000]
    • Zone B: [$164,000 - $230,000]
    • Zone C: [$154,000 - $215,000]
  • Canada (figures cited below are in CAD and pertain to workers in ON & BC, Canada
    • [$195,000 - $280,000]

This role is also eligible to participate in Webflow's company-wide bonus program. Target amounts are a percentage of base salary and vary by career level. Payouts are based on company performance against established financial and operational goals. 

Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.

• Reporting to the Senior Manager, Product Management

As a Staff Product Manager - New AI Products at Webflow, you’ll lead the vision, strategy, and execution for a new generation of platform capabilities, exploring emerging technologies to shape the future of web creation. This is a pivotal opportunity to build a new platform from the ground up that aligns with our long-term company mission and serve our fast-growing customer base.

You’ll:

• Define and drive the product strategy for a new, scalable, AI product platform at Webflow considering user needs, business objectives & market opportunities
• Collaborate deeply with engineering, design, and cross-functional partners to scope, prioritize, and build our next gen product experience for our largest customers and agencies from 0 → 1.
• Drive roadmap alignment across executive stakeholders, clarifying and advocating for new product investments that deliver long-term value
• Lead the creation & adoption of new APIs to enable interoperability across Webflow and external surfaces.
• Partner with go-to-market and customer teams to develop positioning, onboarding, and feedback loops for new product adoption
• Stay curious and open to growth by actively building fluency in emerging technologies to continually bring fresh perspectives to the team

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

About you:

You’re a great fit for this role if you:

• Have deep product management experience in launching platforms including the 0-1 phase of building something new. You have managed from the launch through the scale phase of an ambitious idea and are looking forward to doing it again.
• Are AI native. You’ve managed AI products in your last role and you are passionate about the future of AI platforms.
• Are a systems thinker with a proven ability to design editor platforms or modular products that scale with user needs, with a strong track record of shaping and launching highly technical products. You have great developer taste when it comes to delivering on the needs of a technical audience.
• Understand marketplace dynamics