Manager, Digital Merchandising Analytics & Insights

<div class="content-intro"><p style="line-height: 1.3;"><span style="font-family: geist, arial, sans-serif; font-size: 12pt;"><strong>Company Summary</strong></span></p> <p style="line-height: 1.3;"><span style="font-family: geist, arial, sans-serif; font-size: 12pt;">Zoro.com is a leading eCommerce platform offering nearly 12 million tools, parts and supplies for our business customers. Launched in 2011, we brought a B2C-like experience to the B2B industry, and continue to be at the forefront of digital innovation at the intersection of technology and distribution. We have rapidly grown to over $1 billion in annual revenue and we’re just getting started!</span></p></div><p></p> <p><strong>About the Role&nbsp;</strong></p> <p>Zoro is seeking a Manager of Analytics &amp; Insights to support how we measure, evaluate, and optimize the digital merchandising experience. This role will focus on analyzing performance across the customer funnel—from traffic and conversion to basket size—and translating data into actionable insights that improve the customer experience and drive business outcomes.</p> <p>You’ll play a key role in enabling a data-driven, test-and-learn culture by identifying trends, surfacing opportunities, and supporting decision-making. You’ll partner closely with teams across Merchandising, Marketing, Product, and Analytics to ensure insights are clear, actionable, and aligned to business priorities.</p> <p><strong>What You’ll Do</strong></p> <ul> <li>Analyze performance across Digital Merchandising, including traffic, conversion, AOV, and key business metrics</li> <li>Contribute to KPI development, reporting frameworks, and measurement approaches</li> <li>Monitor performance and proactively detect anomalies, investigating root causes and summarizing findings</li> <li>Identify and support sizing of opportunities to improve the customer experience and drive business impact</li> <li>Support regular performance reviews by synthesizing trends, tracking results against goals, and contributing to reporting materials</li> <li>Prepare inputs and analysis for executive reporting, helping to translate data into clear insights and recommendations</li> <li>Conduct customer insight and journey analysis, including:</li> <ul> <li>Friction mapping to highlight areas of customer difficulty</li> <li>Funnel analysis to identify drop-off points and performance trends</li> <li>Experience gap identification across the shopping journey</li> <li>Segment behavior analysis to uncover differences in how customers shop</li> <li>Repeat purchase behavior and retention trend analysis</li> </ul> <