Events & Field Marketing Manager - Northeastern United States

Who we are:

BigID is an innovative tech startup that focuses on solutions for data security, compliance, privacy, and governance. We're leading the market in all things data: helping our customers reduce risk, drive business innovation, achieve compliance, build customer trust, make better decisions, and get more value from their data.

We are building a global team with a passion for innovation and next-gen technology. BigID has been recognized for being one of CNBC’s Top 25 Startups powering the economy, we're on Built In's 2023 Best Places to Work, one of America's fastest-growing companies, Inc5000 2023, 3 years running, one of the 20 coolest identity access management and data protection companies, CRN Security 100 2023, a Market Leader in DSPM at the 11th annual Global InfoSec Awards (Cyber Defense Magazine) and 2023 Disruptor Gold Winner - Most Disruptive Cyber Security Software, Globee Awards.

At BigID, our team is the foundation of our success. Join a people-centric culture that is fast-paced and rewarding: you’ll have the opportunity to work with some of the most talented people in the industry who value innovation, diversity, integrity, and collaboration.

Who we seek:

Reporting to the Director, Field & Event Marketing, this role requires you to be a strategic doer, creative thinker, and nonstop innovator. You'll play a critical role in driving revenue growth at BigID. 

We are seeking a talented Events & Field Marketing Manager who has a passion for supporting growth through event-based and regional marketing strategies. You will be responsible for working closely with marketing and sales to prioritize, plan, and executive high-response client marketing initiatives. We’re looking for someone who knows how to develop an event strategy from concept to execution. 

What you’ll do:

• Spearhead BigID’s event & field marketing function for the Northeastern United States
• Manage conferences, seminars, roadshows, and hospitality events on-site and virtually, interact with Sales and presenters, participants, and executives
• Responsible for executing the entire events life cycle including coordination and project management of pre-show promotion, show execution, pre-show communication to participants, engagement, and post show follow up
• Maintain and grow relationships with conference organizers to extend and amplify marketing initiatives
• Monitor and measure the success of all event programs and evaluate results against KPIs
• Build the BigID event & conference strategy for the ideal mix of key target audiences and locations to drive ROI
• Assist in the creation and delivery of pre-show and post-show communications
• Travel to and support onsite execution and management of key events, including show set-up and take-down
• Work with marketing team to develop new branded giveaways/promotional items, email campaigns, invitations, conference signage, and social media posts
• Own the post-conference wrap-up, deliver clean lists of qualified leads, and ensure a smooth handover to sales
• Update event budgets, track spending, and process payments

What you’ll bring:

• Bachelor's degree in communication, marketing or a related field.
• Minimum 5 years’ events management experience 
• Ability to travel to support events (Up to 50% travel required)
• Hands-on experience in event planning and budget management, familiar with capture, upload and lead management techniques.
• Ability to work with exhibition houses to optimize efficiency
• Strong personality, interpersonal and collaboration skills with an ability to communicate at all levels of an organization and hold team accountable to our events standards
• Experience executing trade shows, customer events, user conferences, partner and field events
• Ability to manage a large schedule of events, work flexibly and pragmatically while still  adhering to best practices.
• Experience working in B2B software preferred 
• Excellent written and verbal communication skills
• Strong organization and planning and skills

Our Values:

We look for people who embody our values - Care, Do, Try & Shine.

• Care - We care about our customers and each other
• Do - We do what it takes to make a positive impact
• Try - We try our best and we don’t give up
• Shine - We shine and make it our mission to always stan