Marketing Tech & Client Success Manager
TOMISAbout the role
We grow tour operator businesses.
Through marketing software and expert services, TOMIS generates more direct bookings for your business, makes sense of your marketing and sales data, and streamlines your operations.
Job Title: Marketing Tech & Client Success Manager
Job Category: Full-Time Employee
Headquarter Location: Missoula, MT
Work Location: In-office, Hybrid or Remote
Salary: Competitive, based on experience
Start Date: May 2025
Who We Are Looking For:
TOMIS is seeking a Marketing Tech & Onboarding Specialist who thrives at the intersection of digital marketing, tech, and client experience. This role is ideal for someone who is equal parts detail-obsessed and people-oriented — a marketing-minded engineer who loves to build clean foundations and solve technical puzzles, all while keeping clients and internal teams informed and confident.
You’re a strong communicator, focused on getting things done accurately and on time, and have the patience and clarity to guide clients and teammates through nuanced technical processes. You’ll play a key role in setting up new clients for success, keeping things organized and making sure systems work behind the scenes. You’ll serve as an internal go-to for tracking, data analytics, and marketing operations support.
If you enjoy tinkering in Google Tag Manager, debugging tracking issues, organizing systems for scale, and simplifying the technical for the non-technical, we want to meet you.
Role & Responsibilities:
Client Onboarding & Account Setup
- Lead the digital onboarding process for new TOMIS marketing clients
- Collect and verify platform access (Google Analytics, Google Ads, Meta Ads, etc.)
- Complete TOMIS internal account setup and documentation checklists
- Maintain clear, timely communication with clients during onboarding
Digital Foundation Implementation
- Configure basic tracking setups using GA4 and Google Tag Manager
- Execute marketing tech stack checks and ensure all tools are properly integrated
- Implement UTM structures, conversion tracking, and goal setups
Complex Tracking Configuration & Troubleshooting (with the oversight and advisement of a Senior Manager)
- Manage advanced tracking needs involving custom code or unknown reservation systems
- Troubleshoot and resolve issues with existing tracking setups or integrations
- Collaborate with developers and external partners to ensure proper data flow
- Serve as an internal technical resource and trainer on tracking best practices
Support Across Marketing Teams
- Support marketing team members with implementation tasks and project management
- Collaborate with Google Ads, SEO, Paid Social, and Email teams to ensure campaigns are properly tracked and optimized
- Troubleshoot and fix any issues affecting campaign performance due to missing or inaccurate tracking
- Assist in drawing insights from client data and presenting findings to stakeholders
Documentation & Internal Systems Support
- Maintain and update SOPs, onboarding templates, and internal training docs
- Conduct internal trainings and knowledge-sharing sessions on new tools or techniques
Help maintain data integrity across client dashboards and reporting tools
Qualifications & Requirements:
- 2+ years experience in digital marketing operations, marketing tech, analytics, or agency onboarding/support roles
- Strong working knowledge of GA4, Google Tag Manager, and JavaScript
- Familiarity with common booking reservation systems and experience troubleshooting integrations a plus
- Outstanding organizational and time management skills
- Strong written and verbal communication skills, especially when explaining technical processes
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