Senior Manager, Social Media Strategy EMEA

<h2>About Crunchyroll</h2> <p>WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.</p> <p>Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.</p> <p>Join our team, and help us shape the future of anime!</p><h2>About the role</h2> <p>In the role of Senior Manager, EMEA Social Media Strategy, you'll will be the architect behind our global social media presence, driving content strategies that resonate with our diverse and passionate anime community in EMEA territories.</p> <p>Your role will involve close collaboration with EMEA regional social teams to ensure a cohesive global narrative while fostering local engagement. As a senior manager, You will provide strategic direction and mentorship to enhance our social media campaigns and initiatives, promoting awareness, affinity, and engagement with the Crunchyroll brand. You will report to the Director of EMEA Comms Marketing.</p> <p><strong>Core Responsibilities</strong></p> <ul> <li>Lead the creation of ingenious<strong> </strong>content strategies for the EMEA region, aligning with Crunchyroll's global marketing goals and regional anime community trends.</li> <li>Employ analytics and social listening tools to enhance campaign performance in the EMEA region, ensuring maximum engagement and channel health.</li> <li>Work with global teams to align EMEA social media campaigns with global brand projects and seasonal anime releases.</li> <li>Oversee the content calendar, ensuring an engaging presence across social media channels.</li> <li>Lead community management initiatives in EMEA, fostering engagement and positive brand perception.</li> <li>Guide EMEA regional teams in creating bespoke content strategies and IP campaigns informed by current platform trends and regional insights.</li> <li>Oversee exploring and integrating new social media platforms to maintain Crunchyroll's digital engagement leadership in EMEA.</li> <li>Be the go-to expert for EMEA anime communities, identifying and advocating for regional opportunities in social media strategies.</li> </ul> <h2>About You</h2> <p>We get excited about candidates, like you, because...</p> <ul> <li>Bachelor's degree in Marketing, Communications, or a related field.</li> <li>+10 years experience in social media strategy development within the entertainment or similar industries, with an understanding of fandom communities with a focus on the EMEA region.</li> <li>Expertise in analytics, social media trends, and campaign optimization, with a history of promoting growth and engagement on a global scale.</li> <li>Experience mentoring teams and fostering collaboration across different regional markets to create a unified social media presence through the content we create.</li> <li>Project management skills and the ability to work with marketing, creative, and executive teams to build comprehensive strategies.</li> <li>The ability to translate data insights into actionable strategies.</li> <li>Creative mindset.</li> <li>Leadership and team management experience.</li> </ul> <h2>Why you will love working at Crunchyroll</h2> <p>In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:</p> <ul> <li>Take Time for You - Flexible Time Off, 6 Yasumi (Rest) days, Half-day Off Fridays during summertime, Company Christmas vacations, paid holidays, and flexible schedule.</li> <li>Parental Leave - Eligible birthing parents will be paid for up to 24 weeks. Eligible non-birthing parents will be paid for up to 12 weeks.</li> <li>Retirement - Crunchyroll contributes to your private retirement plans.</li> <li>Find Balance - Urban Sports Club membership, wellness classes through ClassPass, counseling and support through Talkspace, and Employee Assistance Program.</li> <li>Watch hard - Free premium access to Crunchyroll along with monthly discounts to the Crunchyroll store.</li> <li>Level Up - Prepaid Udemy account, English classes, professional development courses and conferences.</li> <li>Take the prize - End-year bonus, impact award, and referral bonus.</li> <li>That's not all - Home office allowance, global anniversary, and birthday recognition program.</li> </ul> <p>#LifeAtCrunchyroll #LI-Hybrid</p><h3>About our Values</h3> <p>We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value</p> <ul> <li> <p>Courage. We believe that when we overcome fear, we enable our best selves.</p> </li> <li> <p>Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.</p> </li> <li> <p>Service. We serve our community