Customer Growth Manager

Job Description

Xplor is a global company with an entrepreneurial culture and exciting growth plans, we are seeking an experienced and growth-oriented Customer Growth Manager for our Field Services vertical.

As the Customer Growth Manager of Xplor’s Field Services vertical, you will be responsible for the commercial performance of the business which includes increasing share of wallet within the customer base (NDR), expanding breadth and depth of use and overall product customer satisfaction – all of which results in strong top/bottom line growth.

Key products in your portfolio include FieldEdge (mechanical contactor segment).  You will report directly to the General Manager, Field Services vertical.

Location:  Atlanta, GA (preferred)

Reports to:  General Manager

• Create and execute full-funnel marketing campaigns that drive revenue growth and upsell and cross-sell opportunities within customer base.
• Develop and manage end-to-end campaigns, from ideation and planning to execution, reporting and optimization.
• Collaborate with demand generation, product, revenue operation and sales teams to create and execute campaigns that are aligned with business goals.
• Analyze customer data to identify trends and insights that inform campaign strategy.
• Manage customer segmentation and targeting to ensure that campaigns are personalized and relevant to the customer.
• Collaborate with content and creative teams to create compelling messaging and visuals that resonate with customers.
• Monitor campaign performance and use data to optimize campaigns for maximum impact.
• Collaborate with customer success teams to identify opportunities for customer advocacy and referrals.
• Stay up to date with industry trends and best practices, and continuously improve campaign performance.
• Working knowledge of competitive landscape and market conditions in field services vertical.
• Participate in customer journey mapping and coordinate marketing tactics and programs to deliver on our desired customer experience
• Coordinate and support customer lifecycle nurture programs, trigger-event driven programs, adoption content, including special marketing content to assist with at-risk accounts
• Develop and maintain customer personas to inform customer marketing strategies, tactics, and communication approach.

Qualifications

• Bachelor's degree in marketing, business, or related field.
• 6-9 years of experience in marketing, with a proven track record of driving revenue growth through customer marketing campaigns.
• Experience building and managing end-to-end campaigns, including developing campaign strategy, creating messaging and visuals, and analyzing campaign performance.
• Experience working cross-functionally, collaborating with product marketing, sales, operations, and demand generation teams.
• Strong analytical skills and ability to use data to inform campaign strategy and optimize campaign performance.
• Excellent written and verbal communication skills, with the ability to create compelling messaging and content.
• Strong project management skills and ability to manage multiple projects simultaneously.
• Self-starter with ability to work independently and as part of a team.
• Passion for customer-centric marketing and delivering exceptional customer experiences.

Additional Information

What does it mean to work for Xplor?

Our four core values - Make life simple, Build for people, Move with purpose and Create lasting communities - are key to who we are and guide us from how we hire to how we recognise our team members.

Some of the perks of working with us: 

• Unparalleled opportunities to learn and accelerated career development
• A collaborative, team environment with people who truly love what they do
• 12 weeks Gender Neutral Paid Parental Leave for both primary and secondary carer
• Unlimited access to Udemy for Business, 10% of your time devoted to growing you and your career, and further support to help you grow
• Access to mental health support
• Fully flexible work arrangements

All your information will be kept confidential according to EEO guidelines.

More about us 

Xplor Technologies is a global platform integrating SaaS solutions, embedded payments, and Commerce Accelerating Technologies to help businesses succeed. Xplor provides enterprise-grade SaaS solutions for businesses in “everyday life” verticals: Childcare & Education; Fitness & Wellbeing, Field Services and Personal Services – and a global cloud-based payment processing platform.

Xplor Technologies serves over 78,000 customers that processed over $36 billion in payments, o