Associate Director, HCP Promotional Marketing

<p><strong>Who We Are:</strong></p> <p><span class="TextRun SCXW220448737 BCX0" lang="EN-US" data-contrast="auto"><span class="NormalTextRun SCXW220448737 BCX0" data-ccp-parastyle="No Spacing">Cogent Biosciences is a publicly traded biotechnology company focused on developing novel precision therapies to treat a broad range of patients with unmet medical needs. Cogent’s lead program, bezuclastinib, is designed to selectively and potently inhibit exon 17 mutations found within the KIT receptor tyrosine kinase, including KIT D816V. KIT D816V is responsible for driving a rare and serious condition called Systemic Mastocytosis, and exon 17 mutations are also found in patients with gastrointestinal stromal tumors (GIST), a type of cancer with strong dependence on oncogenic KIT signaling. Bezuclastinib has exhibited promising initial data across all three trials: APEX in AdvSM, SUMMIT in NonAdvSM and PEAK in GIST, including an encouraging safety profile across 600+ patients in single agent and combination dosing.</span></span><span class="EOP SCXW220448737 BCX0" data-ccp-props="{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}">&nbsp;</span></p> <hr> <p><strong>The Role:</strong> The Associate Director of HCP Promotional Marketing will support the implementation and execution of brand strategy and core messaging for Bezuclastinib’s Non-Advanced &amp; Advanced Systemic Mastocytosis indications, helping to bring a clear, compelling brand narrative to life for HCPs. In this role, you will play a key part in translating strategy into effective field-facing and scientific engagement experiences.<br><br>Reporting to the Senior Director of SM Marketing, you will partner closely with cross-functional teams to ensure consistent pull through of messaging across channels and touchpoints. This role offers the opportunity to serve as a strong operational leader, contributing to high quality execution while building influence and expertise within a dynamic, launch focused organization.</p> <hr> <p><strong>Responsibilities:</strong></p> <div> <ul> <li>Lead execution of the HCP brand strategy, positioning, and core messaging for Non-Advanced &amp; Advanced Systemic Mastocytosis indications, ensuring strong pull-through with the US field sales team and across key promotional touchpoints</li> <li>Support the development and update of the Bezuclastinib Brand Plan</li> <li>Works cross-functionally including with counterpart leading GIST indication &amp; Patient Marketing, to help team develop and evolve marketing ideas that promote brand goals while ensuring strict compliance with regulations and guidelines</li> <li>Serve as the marketing partn