Senior Writer - Marketing Services

Job Family

Marketing Communications

About Us 

 

At Transamerica, hard work, innovative thinking, and personal accountability are qualities we honor and reward. We understand the potential unleashed by leveraging the talents of a diverse workforce. We embrace an environment where employees enjoy a balance between their careers, families, communities, and personal interests.  

 

Ultimately, we appreciate the uniqueness of a company where talented professionals work collaboratively in a positive environment — one focused on helping people look forward and plan for the best life possible while providing tools and solutions that make it easier to get there. 

    

Transamerica is a part of Aegon, an integrated, diversified, international financial services group. The Aegon companies employ over 21,500 people and have approximately 31.7 million customers.* For more information,  visit www.transamerica.com. 

 

Who We Are 

  

Transamerica has been making financial services available to the many, not just the few, for more than 100 years. We’re a leading provider of life insurance, retirement, and investment solutions, serving millions of customers throughout the United States. Transamerica’s dedicated professionals focus on helping people live their best lives through saving, investing, and protecting their loved ones. Transamerica is dedicated to building America’s leading middle market life insurance and retirement company, providing a broad range of quality individual life insurance policies, workplace supplemental insurance benefits, workplace retirement plans, individual retirement accounts, and investment products, including mutual funds, annuities, stable value solutions, as well as investment management services. 

 

What We Do 

 

Transamerica is organized by lines of business (Life Insurance, Annuities, Mutual Funds, Retirement Plans, and Employee Benefits), which are supported by Transamerica Corporate (Corporate Development; Finance; Internal Audit; Legislative, Regulatory & Policy; Office of the CEO; People and Places; Brand; Corporate Affairs; Risk; and Technology). 

Job Description Summary

Develop a broad range of creative content for Transamerica Employee Benefits marketing assets. Writing, editing, and proofreading content that reinforces our brand and core pillar messaging. Ability to write for various platforms and audiences while partnering with internal and external partners.

Job Description

What We Believe: Our brand platform is optimistic and practical. We help people look forward and plan for the best life possible while providing tools and solutions that make it easier to get there. We provide a broad suite of supplemental healthcare products to help meet the needs of an evolving workforce and help employees live their best lives.   

Audience: 

Financial professionals, brokers, employers, employees.

What You Need to Do:

• Write, proofread, and edit communication materials for product brochures and flyers, social media, video scripts, whitepaper and newsletter articles, presentations, etc.
• Collaborate with internal partners/business areas to develop and execute initiatives throughout their distribution channels. Demonstrate the ability to accept and incorporate constructive feedback.
• Coordinate with project manager, compliance, and legal to ensure adherence to copy approval processes.
• Maintain a working knowledge of applicable business procedures, products, industry news, and developments
• Help manage activities with outsourced agency or freelance relationships.

What You Will Learn: You will be working with a team of highly creative professionals who bring fresh ideas and diverse perspectives to help us shake up the status quo and stay on the forefront of

What Success Looks Like: This role requires the ability to roll up your sleeves and craft narratives emphasizing our brand message within the Workplace Solutions / Employee Benefits division, as well as the review and editing of other writers’ work. You will become a subject matter expert in your assigned channels. We need you to be an agent for collaboration —  advocating for and managing relational activities with a wide range of key stakeholders including sales, compliance, the broader marketing team, and related business partners.

What You Need:

• Bachelor’s degree in English, journalism, communications, marketing or related field, or equivalent experience
• Excellent writing and editing skills across a range of media (e.g., social,  print, video, presentations) and styles from conceptual to journalistic
• Five years of writing and editing experience using traditio