Director, Analytics-Remote
dentsu internationalAbout the role
Company Description
Merkle, a dentsu company, powers the experience economy. For more than 35 years, the company has put people at the heart of its approach to digital business transformation. As the only integrated experience consultancy in the world with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. Merkle’s expertise has earned recognition as a “Leader” by top industry analyst firms, in categories such as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management. With more than 16,000 employees, Merkle operates in 30+ countries throughout the Americas, EMEA, and APAC.
Job Description
As the Director, Analytics you will oversee analytics team efforts to provide data-driven solutions – including advanced analytics, integrated data solutions and insights – with the objective of optimizing media performance across digital and non-digital channels. This is a client-facing management role with the responsibility to help establish a brand’s overall measurement strategy and subsequently manage the appropriate resources across reporting, data science and partner teams to implement the strategy.
You will deliver important capabilities and communicate associated business benefits to a range of clients. You will work cross-departmentally with a refined understanding of the role of data in the media and marketing space. Additionally, you will have experience within a matrixed organization and comfort with a lean operating environment that uses automation. You will report to the SVP, Analytics.
Qualifications
WE WELCOME REMOTE CANDIDATES RESIDING IN THE US.
- You will oversee development of an overall analytics strategy on behalf of the client. You will have responsibilities across a single client with multiple brands and require leading coordination across on-boarding, data integration, reporting, measurement, advanced analytics, insight development, forecasting and partner identification.
- You will lead strategic data and analytics efforts to identify trends and opportunities; ensure insights are communicated to other teams and integrated into strategic discussions with clients.
- You will operationalize the strategic plans and ensure the understanding of daily actions with approved strategies.
- You will understand challenges and produce relevant solutions that allow decision-making by delivering insights on measurements, drivers of trend, and lead to relevant plans.
- You will be the primary point of engagement with clients, channel delivery teams, and Client Service teams to lead data and insights plans.
- You will be the primary lead in preparation of executive level presentations for internal and external audiences.
- You will manage staff in their efforts to support Client Services and Products and Services, focusing on professional and personal development
- You will stay current on industry trends, developments in methodologies and technologies
- You will have experience developing data strategies for complex clients in the both digital and non-digital media
- You will communicate complex data challenges and insights to an executive level audience is a critical qualification
- You will have at least 4 years of team management experience
- You will have experience with achievement in the management of teams in a data-driven agency environment
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Additional Information
The anticipated salary range for this position is $136,000-$219,650. Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.
About dentsu
Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in more than 110 markets, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Dentsu, Innovating to Impact.
Find out more:
https://www.dentsu.com/
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