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Manager, Marketing and Digital Strategy

Tory Burch
New York City, United Statesfull_timeVerifiedPosted 13 May 2024
💰 $135,000/yr($120,000/yr$135,000/yr)

About the role

We are an American luxury lifestyle brand, founded in 2004. Anchored in the casual elegance of American sportswear, Tory’s design philosophy is defined by effortless silhouettes, innovative materials, eclectic juxtapositions of color, and the tension of past and present. The collections include ready-to-wear, handbags, footwear, accessories, jewelry, home and beauty.

Empowering women is the company’s guiding principle, expressed through Tory’s collections and reflected in the company culture as well as the work of the Tory Burch Foundation. Established in 2009, the Foundation provides women entrepreneurs in the United States with capital, education and community.

You are seeking a work environment where people are encouraged to dream, explore, discover and, as important, laugh together. If you’re prepared to work hard, create impact, and have fun while doing it, we would love to have you join #TeamTory. Apply today!

Life @ToryBurch is Special Because:

When you join us, you’re joining a global, purpose-led company on an exciting growth journey with an amazing culture and great benefits.

  • Our culture is welcoming and inclusive -- everyone is empowered to make a difference.
  • We have the best team in the world and believe in paying competitively and rewarding for high performance.
  • Your overall well-being is important to us; we offer generous benefits to help you take care of your mental and physical health, create financial security, and achieve wellness in all areas of your life.
  • We love seeing our employees wear our beautiful collections. You’ll receive a generous employee discount and access to exclusive sample sales.
  • We are invested in your professional growth – you’ll have access to free executive coaching on-demand.
  • We believe in the importance of giving back and you’ll have many opportunities to do just that through the Tory Burch Foundation and paid volunteer days.

This Role is Tailor-Made for You Because:

You are a data-driven, strategic thinker interested in advising marketing and digital global business leaders. You’re looking to collaborate cross-functionally to identify and accelerate growth initiatives spanning global brand marketing, eCommerce, CRM & loyalty, digital innovation, and more. You’re also resourceful, collaborative and can partner with key stakeholders to meet milestones. A sense of humor is a plus!

A Day in the Life:

The typical day is… atypical. One day you might be modeling out P&L implications of new marketing investment strategies (e.g., SMS marketing), the next you might be diving into competitive best practices related to Generative AI and their application to marketing and digital. You may be partnering with CRM to think through our customer segmentation framework, or supporting the CMO/CDO on a board presentation related to our North America marketing strategies. The consistent thread is that you’ll be working with an amazing team of women and men who share your passion for excellence.

To Land This Role:

  • Bachelor’s degree and relevant work experience required; MBA degree and/or 2+ years in top tier management consulting firm preferred
  • Experience with strategic planning, financial analysis, and project management
  • Expert verbal and written skills, with fluency in Excel and Powerpoint, as well as experience presenting to executives
  • Hypothesis-driven mindset and excellent problem-solving skills
  • Willingness to take initiative, work autonomously, and tackle complex situations
  • Ability to develop and manage cross-functional relationships across a global team at all levels in the organization
  • Interest in fashion and luxury e-Commerce, prior experience in fashion a plus

Why You'll Want to Join Our Team:

Innovative and results-driven, our Marketing & Digital team is a group of thoughtful strategists who understand both the art and science of marketing and e-commerce to tell the story behind the numbers. Our mandate is to elevate and amplify the Tory Burch brand, accelerate growth of an innovative, differentiated digital business, and scale a customer marketing engine that drives customer health. The team encompasses eCommerce, Digital Marketing, Brand and Integrated Marketing, Marketing Analytics, CRM & Loyalty, and Digital Product Management.

How We Work Together

  • Adaptable – We change before we have to
  • Entrepreneurial – We own it
  • Collaborative – There’s no “I” in Tory
  • Client & Brand Focused – We put ourselves in Tory’s shoes
  • Live the Values – We show up for each other
  • Functional Expertise – We’re constantly learning and growing

#TeamTory Values

We show up with honesty & kindness, act with integrity & compassion, work with passion & humility and l

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Company

Tory Burch

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