Head of Marketing - Supply Chain Segment

Company Description

QAD is building a world-class SaaS company, and we are growing. We are looking for talented individuals who want to join us on our mission to help solve relevant real-world problems in manufacturing and the supply chain.

We are a virtual first company and your primary work experience will be virtual / working from your home, when not travelling to customers / prospects facilities in this specific role we are hiring for.  Occasional travel to a physical office may be required to enhance working relationships, collaboration, design, strategy and alignment.

Job Description

About Us

We are an established B2B company with a proud history serving the manufacturing industry, standing at a critical inflection point. We're seeking a transformational marketing leader to reshape how the world sees and buys from us. 

The Opportunity

The ideal candidate for a leader in Marketing for our Supply Chain segment brings deep experience in modern B2B marketing, can implement a modern demand engine, and partner across the organization to align marketing goals with company goals.

This role requires a unique mix of strategic thinking, demand generation, operational excellence, and cross-functional collaboration with an understanding of how to drive measurable business outcomes through marketing.

This leader must thrive in a startup, high-growth and fast moving environment and be confident in making bold decisions.  With a proven track record of scaling companies, ideally under $100M, and demonstrating exceptional ability to maximize limited resources to generate high-quality demand.

Key Responsibilities

• Combine the right story with the right strategy to build a data-driven demand engine that delivers a pipeline across the buyer’s journey.

• Grow the demand generation engine 2-3x through new channels, team expansion, and your deep expertise in digital and modern lead generation technology and practices. 

• Build on early momentum in thought leadership, media, analyst relations, and customer storytelling to accelerate trust and credibility.

• Align tightly with sales to define KPIs that are meaningful and deliver pipeline and revenue and increase customer lifetime value.

• Partner across the supply chain business unit to build customer lifecycle programs that increase engagement, adoption, and advocacy.

• Optimize the marketing team with the right tech stack to create repeatable results.

• Lead, grow, and inspire a high-performing marketing organization with a strong culture of accountability.

• Sharpen our market position to reflect modern value, innovation, and customer outcomes.

Qualifications

• 10+ years of experience in marketing with 5+ years in strategic leadership roles.  

• Equally strategic and executional -- comfortable in the boardroom and in the CRM.

• Expert at aligning brand and demand to create market pull and drive customer engagement.

• A cross-functional partner who thrives in matrixed orgs and understands the full customer lifecycle.

• Proven in supply chain, manufacturing or industrial tech sectors (strong plus) with a deep understanding of the buyer mindset.

• Passionate about data, outcomes and continuous improvement

Additional Information

• Your health and well being are important to us at QAD. We provide programs that help you strike a healthy work-life balance.
• Opportunity to join a growing business, launching into its next phase of expansion and transformation.
• Collaborative culture of smart and hard-working people who support one another to get the job done.
• An atmosphere of growth and opportunity, where idea-sharing is always prioritized over level or hierarchy.
• Compensation packages based on experience and desired skill set

Compensation Package:

• Base Salary Range:  $165,000 - 175,000 USD Annual (12 Months) + annual bonus opportunity.
• Placement within our pay range will vary based on knowledge, skills, experience, and market location variations as well as internal peer equity. 
• U.S. benefits package includes medical, dental and vision coverage, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, paid-time off, parental leave, and well-being programs.

About QAD:

QAD Inc. is a leading provider of adaptive, cloud-based enterprise software and services for global manufacturing companies. Global manufacturers face ever-increasing disruption caused by technology-driven innovation and changing consumer preferences. In order to survive and thrive, manufacturers must be able to innovate a