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Senior Market Development Professional

Humana
Work at Home - Wisconsin, United States, United StatesRemotefull_timeVerifiedPosted 10 Nov 2025
💰 $107,800/yr($78,400/yr$107,800/yr)

About the role

Become a part of our caring community and help us put health first
 

Humana is seeking a Senior Market Development Professional to support our Family Care, Family Care Partnership, SSI Medicaid and Badger Care product lines associated with the Wisconsin Market, including maintaining compliance with Medicare requirements that are supported within the market. In this role, you’ll provide operational and communications/marketing support and help execute strategic initiatives to drive market growth. You’ll take on assignments that require thoughtful analysis and evaluation, making your work both challenging and rewarding.

If you’re passionate about healthcare and eager to help shape the future of our Wisconsin product lines, we invite you to apply and join our dedicated team.

Key Responsibilities:

  • Collaborate with Market Development and functional leaders to gather, synthesize, and prioritize insights for retention and recruitment strategies
  • Develop comprehensive and actionable strategies to support market growth across product lines while meeting compliance and regulatory guidelines
  • Monitor, report, and ensure initiatives are carried through from concept to completion
  • Support the market in meeting or exceeding corporate growth benchmarks
  • Build and maintain strong relationships with stakeholders, partners, and community organizations.
  • Assist with operational logistics and communications, including preparing written materials and coordinating Wisconsin-wide market meetings (such as Town Halls and People Leader meetings)
  • Make decisions on project components with considerable autonomy
  • Ability to adapt to changing market dynamics and organizational priorities, quickly shifting to meet new market needs
  • Exercise independent judgment in determining objectives and approaches to assignments


Use your skills to make an impact
 

Required Qualifications

  • Bachelor's degree
  • 5 or more years of experience in a fast-paced insurance, managed care or health care setting
  • Reside within the State of Wisconsin
  • Demonstrated analytical skills with the ability to thoroughly review and interpret data to inform decision-making
  • Experience in market development within healthcare or managed care organizations.
  • Proven track record of working in cross-functional teams and driving strategic initiatives.
  • Understanding of compliance requirements and regulatory guidelines relevant to HMO and MCO market development and DHS and CMS.
  • Demonstrated ability to adapt to changing market dynamics and organizational priorities.

Preferred Qualifications

  • Advanced degree in Business Administration, Healthcare Administration, Marketing, or a related field.
  • Previous experience in Badger Care, SSI, HMO plans and/or Medicare
  • Two or more years of market development experience with a focus on market growth
  • Six Sigma certification or lean experience
  • Proficient with Microsoft Access, Visio and Project

Additional Information

  • Workstyle: Home

  • Work Location: Wisconsin

  • Typical Workdays/Hours: Monday through Friday, 8:00 am – 4:30 pm CST

  • Travel: up to 5% in the State of WI

WAH Internet Statement

To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:

  • At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested.

  • Satellite, cellular and microwave connection can be used only if approved by leadership.

  • Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.

  • Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.

  • Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.

HireVue

As part of our hiring process for this opportunity, we will be using an interviewing technology called HireVue to enhance our hiring and decision-making ability. HireVue allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.

SSN Alert

Humana values personal identity protection. Please be aware that applicants may be asked to provide their Social Security Number, if it is

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Company

Humana

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