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Marketing Senior Associate, Member Communications

Clover Health
Remote - USA, United StatesRemotefull_timeVerifiedPosted 18 Jan 2024
💰 $121,000/yr($79,200/yr$121,000/yr)

About the role

Clover is reinventing health insurance by working to keep people healthier.

Our Marketing Team is a group of strategic problem-solvers working to drive growth and deepen engagement among our internal sales agents, brokers, and prospects. Come join us in our mission to expand Clover's footprint to new markets so we can better serve senior communities and fix healthcare for those who need it most.

As a Senior Marketing Associate focused on member communications, you will be responsible for working with operations leadership to plan and executing our member communications strategy. You'll work across multiple teams to ensure the member communications strategy is consistent and well represented. You will be expected to pivot between thinking about the member community’s needs to supporting Clover’s member retention goals to determining the best tactics to retain and educate our membership base.

As a Marketing Associate, Member Communications, you will:

  • Support brand and marketing strategies to members, contributing insights and implementing project management tools to ensure efficiencies.
  • Serve as a contributor to member communications strategy throughout the year.
  • Ensure campaign approaches / content are consistently set across all channels and compliant with CMS Guidelines and Templates.
  • Collaborate with marketing team (copy and design team, digital/tech) and peers on campaign development, including target audience definition and creative development.
  • Work cross-functionally with operations and key stakeholders from Compliance, Plan Operations, and STARS to support Clover’s overall retention and growth goals.
  • Own the internal creative process for the creation and approval of all member communication materials.
  • Identify gaps in processes and workflows and implement operational improvements to automate tasks while maintaining compliance with CMS and HIPAA guidelines.
  • Build strong partnerships to understand what cross-functional workflows can be streamlined to ensure scalability and continued compliance.
  • Partner with external vendors.

You will love this job if:

  • You are hyper-organized and detail oriented, with the ability to project manage multiple streams in an organized, timely, and transparent manner.
  • You are a curious and ambitious learner with a desire to understand the impact of a strong digital footprint in the healthcare space.
  • You are a great communicator and an even stronger proofreader with a collaborative work style and experience working with multiple stakeholders to get things done.
  • You are mission-driven and focused. Marketing in healthcare requires patience. You are intrinsically motivated and want to do the right thing by our members and partners.
  • You want to make a difference. You thrive when you are driving initiatives forward at a fast pace and welcome challenges that have great impact.
  • You are excited by how technology can not only change the healthcare landscape, but also how it can immensely improve the health, happiness, and quality of life of our members.

You should get in touch if:

  • You at least 4 years of experience working in member communications and retention strategy and execution of campaigns
  • You have Medicare Advantage experience and understand the marketing guidelines, preferred.
  • You have experience working with ad agencies and/or marketing vendors.
  • You have experience using project management tools such as Wrike, although not required.
  • You have pride in the quality of your work and impact on member's lives.

#LI-Remote

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. We are an E-Verify company.

For California, Colorado, New Jersey, New York, or Washington residents, a reasonable estimate of the base salary range for this role can be found below. For candidates residing in other geographic areas, the range will be adjusted based on location. Final pay is based on several factors including but not limited to internal equity, market data, and the applicant’s education, work experience, certifications, etc.

Colorado/Washington Pay Range

$79,200 - $108,900

California/New Jersey/New York Pay Range

$79

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Company

Clover Health

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