Senior Manager, Global Hardlines Toys Licensing

Job Posting Title:

Senior Manager, Global Hardlines Toys Licensing

Req ID:

10100478

Job Description:

At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives.  From toys to t-shirts, console games, books, and more, our team brings our beloved brands and franchises into the lives of families through products and experiences that can be found worldwide, such as the Disney Store e-commerce platform, Disney Parks, local and international retailers, and Disney Store locations around the world.

The Senior Manager Global Hardlines Toys Licensing is responsible for the global commercialization and financial health of a key Hardlines product category. This position will lead and drive core toy categories for girls and pre-school across key global licensees, and lead the development of global strategies, with partners and collaborators on the execution of those strategies.

This is a Full Time role.

This role reports to the Vice President of Global Hardlines Commercialization.

What You Will Do:

• Define category and brand strategy by reviewing market share and data analytics to develop strategies and business plans by consumer demo, brand and property for core toys

• Accountable for management of all licensees within the product categories, which includes contract negotiation, business and product planning, and marketing alignment, and manage day to day relationship with licensees

• Responsible to interact with regions to help drive financial success and market share growth: drive regular communication and information flow, incorporate feedback for product development, marketing plans and contract negotiation

• Maintain current knowledge of industry trends, competitors, business opportunities, threats and dynamics

• Responsible for cost assessment, recommendation and control of research dedicated to managed category

• Identify growth opportunities by category, franchise and distribution and select, pitch and implement new deals to fill gaps

• Negotiate financial deal points and other material terms on new deals and renewals with the support from VP

• Set-up and lead licensee business reviews, as well as internal and external line reviews

• Fiscal responsibility for assigned categories and business segments (setting annual AOP targets, obtaining and reviewing quarterly forecasts)

• Build and present category forecast and budget

• Responsible for category input within the 5 years strategic plan

• Collaborate with product development and cross functional teams to build licensee line plans; ensuring appropriate sku count and price points, improving the commercial opportunities

• Lead category and brand direction of creative roll-out for appropriate licensees

• With Regional and Sales teams input, partner with Product Development to define and plan retailer exclusives

• Partner with regional teams and sales in assortment / planning / pitches where relevant

• In conjunction with the Brand teams, provide any licensee /product information in support of marketing and brand presentations and sales meetings and help define and integrate licensees within wider brand and marketing plans

• Partner with Marketing to build and implement marketing and product launch plans with key partners

• Build solid relationships with other DCP teams and business units to share and exchange standard processes

Required Qualifications & Skills:

• Bachelor's degree or equivalent experience

• 7+ years of directly related experience

• 5+ years of experience in the toy industry working in Hardlines licensing roles for major entertainment licensors or major global toy companies, required

• Excellent understanding of brand and property positioning, retail business development function, retail distribution and the retail environment

• Data/insights driven individual with strong financial savvy and a well-developed understanding of market research, data analysis and data storytelling

• Firsthand experience with marketing/product development and developing/executing brand plans

• Comprehensive knowledge of licensees' production and creative capabilities/limitations

• Strong leader with exceptional communication, presentation, and influencing skills

• Flexible/adaptable, able to collaborate, influence and persuade at all levels of an organization

• Self-starter, motivated, proactive, dependable, flexible and ab