Area Business Manager, Rare Disease, Sickle Cell Disease - West
PfizerAbout the role
ROLE SUMMARY
As part of the Rare Hematology/Endocrine franchise, the US Sickle Cell Team aims to meaningfully improve the lives and treatment of individuals living with Sickle Cell. The Sickle Cell Portfolio represents a growth opportunity for Specialty Care and Pfizer, with one asset in phase 3 (osivelotor) and one previously marketed product (Oxbryta) currently under regulatory review. The Area Business Manager (ABM) is responsible for leading Pfizer Sickle Cell Disease (SCD) Sales efforts within the area assigned in the United States.
ROLE RESPONSIBILITIES
The Area Business Manager (ABM) will provide leadership and strategic direction to the Sickle Cell Therapeutics Specialists to achieve and exceed performance objectives. This is accomplished through effective coaching, mentoring of the team, utilization of resources, and strong collaboration internally and externally. Other responsibilities include providing a strategic vision for your sales team and building a strong identifiable performance-based culture. Additionally, the ABM will be tasked with creating comprehensive strategic business plans, including specific, measurable, action-oriented objectives in accordance with national and regional goals.
Other responsibilities include management of approved funds and resources and ensure their ethical, targeted allocation towards maximizing sales. Create a motivating environment for the team by ensuring clarity of purpose and aligning to Pfizer’s vision. Execute at a high level and drive operational excellence to ensure the sales team is making impact, and in a compliant way. Lead and navigate through challenging sales environments and help the team continue to adapt to the new reality of virtual and in-person engagement.
The Area Business Manager position will report directly to the Therapeutic Sales Leader. This exciting role provides the opportunity to build, manage and mentor a best-in-class sales team.
Colleague Development
• Includes hiring, coaching, talent development, and performance management
• Proactively work with GCET ensuring all adequate training programs are coordinated.
• Create a high performing organization through talent planning and career development
• Develop a change agile organization to effectively and consistently deliver results in changing competitive, market and economic landscapes
• Compliantly partner with marketing, KAM, PAL and FAS teams to shape brand/customer strategies and initiatives to drive demand and meet customer needs
• Partner with Strategy & Operations Team to closely monitor area business performance down to the local market / account levels and implement processes to accelerate business performance.
• Develop and execute local market and account strategies
• Proactively analyze data to identify market trends.
• Represent area business at monthly Control Towers and Quarterly business reviews (QBR) and manage execution of assigned action items; report status through Planning & Innovation processes.
• Actively & appropriately participate in team meetings to share insights (risks, issues, opportunities, best practices, etc) and to develop action plans to accelerate business performance.
Area Business Leadership
• Accountable for successful account engagement and internal coordination for all customers within the Area geography
• Manages resource allocation across the Area geography
• Ensures appropriate cross-functional communication, collaboration & coordination to meet the local market needs as part of the IAT
• Lead the implementation of the Area business plan through; provide guidance and coaching to Area team members to ensure alignment and seamless working across multiple geographies
• Maintain required technical expertise in order to respond accurately to all questions regarding products, policies and business-related issues from customers and representatives
• Maintain in-depth understanding of current and emerging market and customer trends in order to coach brand messaging
• Engage with cross-functional teams to execute on opportunities with brand pull-through
Area Business Planning
• Develop Area business objectives and define key performance metrics that are aligned to National Sales and Brand objectives
• Develop and implement insight-driven, integrated and
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