Senior Content Marketer

Who we are

Float is the leading resource management software for professional services teams. Since 2012, we’ve grown every year—independently, self-funded, and profitably. We’re rated #1 for resource management on G2 and trusted by 4,500+ customers worldwide.

As a certified B Corporation, we’re committed to making a positive impact on our team, customers, the environment, and the remote community. Our 50+ person team works 100% remotely across the globe, with perks and benefits designed to support us in living our Best Work Life. You'll collaborate with teammates across Australia, Mexico, the UK, Nigeria, Canada, and the US. Learn more about our data security practices for employment or service contracts here. Browse our blog to get a glimpse of life at Float and check out our Glassdoor employer reviews. See why our customers love Float on G2.

We’re on a scale-up journey, and we’re seeking people who thrive in this stage. We want Float to be the place where you have the autonomy and opportunity to do the best work of your career.

Why we’re hiring for this role

The Senior Content Marketer plays a key role in maintaining and innovating our content channels to drive prospects and customers to Float. If content is the fuel that keeps the marketing engine running, then you are the person in charge of creating and distributing that fuel—making sure it meets the needs of our ideal customers and drives engagement, demand, and brand affinity.

Right now, our lean two-person content team is focused on driving our core content initiatives, which include quarterly live sessions, the monthly Resourceful newsletter, our always-on SEO program, and our LinkedIn presence. That’s where you come in: your support will enable us to keep these channels going and also explore new formats.

This role will build on what’s working, experiment with new ideas, and explore untapped opportunities—whether that’s video, community, conferences, podcasts, or something new altogether. With you on board, we will also be able to collaborate more closely with product marketing, and keep delivering content that stands out and drives both brand awareness and customer growth. Some people might say that resource management is not the most exciting of topics... we disagree!, and we think there are a lot of opportunities for us to be creative, opinionated, and unique in this space 😉

You will take ownership of key content activities, support product marketing efforts, and be a hands-on leader and driver within the content team. If you’re a strategic thinker who loves creating high-impact content and isn’t afraid to experiment, we’d love to hear from you.

Our Content Lead, Fio, explains the important role you will play within our Marketing team. Watch this video!

You’ll be working asynchronously with a bright, dedicated team from across the globe, with a strong focus on taking complex problems and creating solutions that feel simple and intuitive for our customers.

What you’ll be responsible for

Early on, you’ll jump right into:

• Own and drive our content calendar: partner with brand, content, performance, and product marketing to ensure alignment across initiatives.
• Lead our always-on SEO program: actively work on optimization opportunities and on-page improvements, and collaborate with our external agency on research, briefing, and reporting.
• Plan and develop content across our other channels: collaborate with our Content Marketer Stella on the execution of written and visual content for LinkedIn, live sessions, monthly newsletter, customer stories, and more.

Once you are a bit more settled, we expect that you will jump into the following projects:

• Support product marketing: partner with Alexandria, our Senior Product Marketer, to create product-focused content for our product newsletter, new feature releases, and integrated product launch campaigns (we've got some big ones coming up 🎉).
• Maintain an