Regional Sales Manager

About TEGNA

TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news.

 

PREMION, a TEGNA company, is an industry-leading OTT Advertising platform that’s focused on premium content, highest-quality inventory, and innovative data and technology solutions in the fast-growing streaming TV market. Recognized for several awards by TechLeadership, Gabbcon, & Cynopsis including Best OTT & Streaming Technology. Premion works directly with 125+ leading TV and media brands like Discovery Networks, Viacom Networks, AMC, NBC, FOX, NFL, MLB.TV, FuboTV, Xumo, Tubi, Sling, and is trusted by thousands of national and local brands in reaching highly engaged audiences at scale and delivering measurable outcomes.

Premion is seeking a Regional Sales Manager for the local sales team’s West region that will focus on sales of our Premion OTT/CTV advertising solution to agencies and clients. This person reports to the Head of Local Sales and will maintain responsibility for total revenue achievement across the region.

Why Join the Premion Team:

· You want to be part of a growing and dynamic team that brings innovation to the forefront of the OTT industry

· You excited about disrupting the traditional and doing something different in the advertising space

· You are a self-starter who enjoys being part of a team and jumps at the opportunity to take on new challenges.

· You want to work for a company that strives to create an environment that encourages innovation and creativity and offers professional and intellectual challenges.

Responsibilities include but are not limited to:

· Manage day to day relationship with partner sales leadership and station sales teams. P&L responsibility.

· Primary responsibilities are to drive sales, strategy and execution with channel partner

· Review and track sales trends and KPIs for each station group

· Subject matter expertise in OTT/CTV, data solutions, & attribution

· Help manage local station and Premion pre-sale/fulfillment escalation process

· Ability to negotiate local rates at point of sale to help expedite revenue opportunities

· Maintain and build relationships with key accounts/agencies

· Provide feedback on market/competitor/industry demands from the field

· Focus on implementation of best practices, marketing plans and strategy, training programs

· Collaborate with Premion team to keep up with industry demands and develop solutions to bring to market

Requirements:

· 8+ years of digital advertising sales and premium video experience, with strong emphasis in taking new products to market, especially video.

· Proven relationship development and management experience, including broadcast and other advertising sales teams, agencies and client direct.

· Track record of delivering premium video sales revenue

· Professional communication skills, both internally and externally. Ability to articulate thoughts and concepts fluidly. Personality to quickly build rapport and build professional relationships

· Travel required

· Strong independent thinking and problem solving abilities

· Strong qualitative skills with ability to demonstrate quality data organization and analysis techniques

· Bachelor’s degree from a 4-yr university program

 

Compensation Information:

 

Base Salary Range: $125,000 - 140,000 Bonus/ Variable: $100,000

About PREMION:

· Premion, a division of TEGNA, is a first-in-market advertising services platform that offers local and regional advertisers access to premium long-form episodic content through one streamlined solution. Premion is a new division of TEGNA Media. Premion aggregates advertising inventory from more than 80 OTT inventory sources providing a one-stop-shop for regional and local advertisers. Premion has rolled out nationwide with ability to deliver campaigns in single and multiple DMAs, leveraging TEGNA’s sales force of more than 700 across the country, connecting its more than 14,000 local and regional advertising clients.

Benefits: 

TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fert