Social Media Director

As a leading financial services and healthcare technology company based on revenue, SS&C is headquartered in Windsor, Connecticut, and has 27,000+ employees in 35 countries. Some 20,000 financial services and healthcare organizations, from the world's largest companies to small and mid-market firms, rely on SS&C for expertise, scale, and technology.

Job Description

Job Title: Social Media Director

Locations: New York, NY

Get To Know Us: 

SS&C is a global provider of investment and financial services and software for the financial services and healthcare industries. Named to Fortune 1000 list as top U.S. company based on revenue, SS&C is headquartered in Windsor, Connecticut, and has 28,000+ employees in over 90 offices in 35 countries. Some 20,000 financial services and healthcare organizations, from the world's largest institutions to local firms, manage and account for their investments using SS&C's products and services.

We are seeking a highly skilled and experienced Social Media Director to develop and execute our social media strategy across various platforms. As the Social Media Director, you will be responsible for planning, implementing, and monitoring our social media campaigns to enhance brand awareness, engage with our target audience, and drive business growth. You will collaborate with cross-functional teams to ensure consistency in messaging and align social media efforts with overall marketing objectives. This is an exciting opportunity to make a significant impact on our digital presence and contribute to our overall marketing success.

Why You Will Love It Here!  

• Flexibility: Hybrid Work Model and Business Casual Dress Code, including jeans 

• Your Future: 401k Matching Program, Professional Development Reimbursement  

• Work/Life Balance: Flexible Personal/Vacation Time Off, Sick Leave, Paid Holidays 

• Your Wellbeing: Medical, Dental, Vision, Employee Assistance Program, Parental Leave  

• Wide Ranging Perspectives: Committed to Celebrating the Variety of Backgrounds, Talents and Experiences of Our Employees 

• Training: Hands-On, Team-Customized, including SS&C University  

• Extra Perks: Discounts on fitness clubs, travel and more! 

What You Will Get To Do: 

• Developing and implementing a comprehensive social media strategy aligned with the company's goals and objectives.
• Manage and oversee all social media accounts and platforms, including but not limited to Facebook, Twitter, LinkedIn, and Instagram.
• Create and curate engaging and high-quality content for social media channels, including posts, videos, graphics, and other multimedia assets.
• Plan and execute social media campaigns to drive brand awareness, increase audience engagement, and generate leads.
• Monitor and analyze social media metrics and trends to identify opportunities for optimization and improvement.
• Stay up-to-date with the latest social media trends, tools, and best practices, and incorporate them into the company's social media strategy.
• Collaborate with internal teams, including Growth Marketing, PR & communications, to ensure consistent messaging and brand voice across all social media channels.
• Monitor social media conversations and respond to inquiries, comments, and complaints in a timely and professional manner. Escalate when necessary.
• Provide regular reports and insights on social media performance, campaign effectiveness, and audience behavior to key stakeholders.
• Manage campaigns with a data-driven approach and compile insights to inform strategic decisions.
• Manage the employee advocacy program on Hootsuite Amplify, ensuring content and users are current.
• Drive end-to-end annual and quarterly planning for organic social media.
• Collaborate cross-functionally with growth marketing, creative services, and public relations to refine messaging across the social media