Hoka Lifestyle Footwear, Manager, Global Merchandising

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. 

Job Title: Manager, Global Merchandising-Hoka Lifestyle Footwear

Reports to: Director, Global Merchandising, Lifestyle - HOKA

Location: Portland, OR (Hybrid)

The Role

Our Mission at HOKA is to deliver the best product, defy convention, innovate fearlessly, operate thoughtfully, and inspire people to move. Our Vision: To Empower a World of Athletes to Fly over the Earth.

As the Global Merchandising Manager, HOKA Lifestyle Footwear, you will support and execute the HOKA seasonal directives and key initiatives across the global marketplace, inclusive of both the DTC and Wholesale channels. Your scope of responsibility includes product line plan architecture, price tiering, and franchise management through each key go-to-market gate. You will work collaboratively with cross-functional teams to drive brand priorities and concepts through a comprehensive go-to-market process, ensuring alignment with business goals and focusing on consumer-driven assortments, pricing strategies, and market insights.

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact

• Merchandising Execution & Strategy:
  • Ensure all key milestones and deliverables within the go-to-market calendar are met on time and within scope.
  • Develop seasonal product line plans that align with financial targets and KPIs.
  • Define category distribution and segmentation strategies across global markets.
  • Execute franchise management plans and build seasonal assortments to drive annual sales volume.
  • Deliver comprehensive End of Season (EOS) reviews and maintain an ongoing feedback loop with Product and Demand Creation teams.
  • Identify opportunities to grow category sales and regularly assess the competitive landscape.
  • Continuously review sales performance and inventory to inform in-season strategies.
• Cross-Functional Collaboration & Leadership:
  • Serve as a liaison between Global Product, Brand Planning, Regional Merchandising, Brand, and other key teams.
  • Leverage data to support decision-making and influence others to align on key priorities.
  • Manage the execution of multiple seasons, ensuring all deliverables are met on time.
  • Lead by example in a fast-paced, high-growth environment.
• Consumer-Centric Focus:
  • Support the brand’s focus on delivering a consumer-obsessed, omni-channel experience.
  • Work with regional teams to gather insights on consumer preferences and ensure insights are incorporated into global and regional input templates.
• Performance Category Sensibility & Industry Knowledge:
  • Create product assortments that align with key business metrics and brand priorities.
  • Support category growth strategies to meet short- and long-term business goals.
  • Stay up-to-date on industry trends, consumer preferences, and the competitive landscape.

Who You Are

• Bachelor’s Degree.
• 5+ years of merchandising experience in both the DTC and Wholesale channels.
• Strong experience in the footwear and apparel industry preferred.
• Proven track record of developing and maintaining strong cross-functional partnerships.
• Ability to set priorities, foster cohesion, and provide motivation for a unified marketplace view.
• Ability to make focused decisions based on brand integrity and company values.
• Highly organized, able to handle multiple projects with adherence to deadlines.
• Self-motivated and confident decision-making.
• Experience in a matrix organization.
• Proactive, solution-oriented mindset.
• Strong presentation and