Sr Manager Marketing Strategy & Analytics

Company Description

Each day Universal Studios Hollywood creates unforgettable experiences for our guests from around the world. We bring to life the ultimate Hollywood experience with our real working movie studio and heart-pounding rides, shows and attractions that put you inside some of the world’s most popular movies and TV shows. USH offers something for everyone from thrill seekers to movie lovers to family fun for all ages. Our Team Members are passionate individuals who create memorable moments whether it’s on the studio lot, or in our conference rooms, theaters, or kitchens. We believe in the talent of our team members. It’s our passion and commitment to excellence that drives our business to succeed in everything we do across the park. We believe in a culture of family and fun, here you can make a difference and build your career!

NBCUniversal owns and operates over 20 different businesses across 30 countries including a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, world-renowned theme parks and a premium ad-supported streaming service.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain, and empower through our platforms, Comcast NBCUniversal stands for including everyone. We strive to foster a diverse and inclusive culture where our employees feel supported, embraced, and heard. We believe that our workforce should represent the communities we live in, so that together, we can continue to create and deliver content that reflects the current and ever-changing face of the world. Click here to learn more about Comcast NBCUniversal’s commitment and how we are making an impact.

Job Description

Reporting to the Director, Marketing Strategy, you will be a critical member of the marketing team that maximizes economic upside for Universal Studios Hollywood.    

• Marketing Analytics: Drive Universal Studios Hollywood growth by tracking, assessing, and reporting business results vs. plan. Identify gaps/opportunities, frame the approach, gather supporting data, drive the analysis, interpret results, and communicate a holistic point-of-view to inform business decisions. Partner with Finance to track attendance budget and forecasting model. Partner with the media team to compare media spend vs. attendance budget.
• Marketing Strategy: Partner with cross-functional teams to monitor industry/ consumer trends and connect back to the business. Analyze a situation based on data and insights, recommend an achievable goal, determine KPIs, and measure performance vs. plan. 
• Internal Consultant: Serve as the data subject matter expert to support business cases. Partner with cross-functional teams for data requests and information sharing.

Qualifications

Basic Requirements:

• Bachelor’s degree required; MBA preferred
• Minimum 5 years of relevant work experience (marketing, marketing research, consulting, finance)
• Strong acumen for analysis, critical thinking and problem solving
• Excellent communication skills and ability to visually display knowledge (PowerPoint and Excel)
• Experience working with data, dashboards, strategic frameworks, consumer/market research and KPIs
• Effective time management with the ability to manage multiple projects and prioritize

Desired Characteristics:

• Curious
• Strong project ownership and dedication to delivering outstanding results
• Detail-oriented
• Strong interpersonal and relationship skills
• Self-directed and able to work both independently and collaboratively
• Enthusiastic, proactive, and adaptable
• Ability to exercise discretion and maintain confidentiality

Additional Requirements:

• Must be willing to adhere to all Company COVID-19 workplace safety policies and protocols.
• Hybrid: T/W/TH office, M/F remote (subject to change)

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $110,000 - $135,000 (bonus eligible)

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation,