Public Relations and Social Media Associate

Bessemer Trust is seeking a highly skilled and motivated Public Relations and Social Media Associate to join a group of talented corporate strategy & communications professionals to learn and grow within a dynamic and collaborative team. This is a unique opportunity to gain hands-on experience in high-profile public relations and social media efforts at a leading family office. This role will report to the Public Relations Manager.

 

Responsibilities 

• Support PR Initiatives: Assist in coordinating media interviews, distributing press coverage, editing byline articles, and managing PR metrics and agency communications. 

• Social Media Management: Draft, schedule, and publish engaging content across corporate social platforms; maintain the content calendar; ensure timely approvals and alignment with brand voice. 

• Monitoring & Listening: Track media coverage, brand mentions, and flag relevant industry and competitor activity across traditional and social media channels. 

• Research & Trend Analysis: Conduct competitive research, monitor PR and social media trends, and identify opportunities for visibility through media, conferences, or content. 

• Analytics & Reporting: Support tracking and reporting of key PR and social media metrics; analyze performance to inform strategy and improvements. 

• Collaboration & Coordination: Liaise with cross-functional teams (marketing, legal, HR, creative) to ensure content is accurate, timely, and aligned with firm objectives. 

• Crisis & Issues Support: Help maintain crisis communication playbooks, monitor real-time issues, and support response planning and execution. 

• Administrative & Project Support: Provide general support to coordinate PR/social initiatives, ensuring smooth day-to-day execution. 

 

Qualifications 

• Education: Bachelor’s degree in journalism, communications, public relations, marketing, English, or a related field—or equivalent professional experience. 

• Experience: 1–3 years of experience in public relations, marketing, or content creation; internship experience considered. Prior work in financial or professional services is a plus. 

• Writing & Communication: Exceptional writing, editing, and verbal communication skills, with an ability to tailor content for different audiences and platforms. 

• Work Ethic & Initiative: Self-starter, high level of accountability, and a proactive approach to learning and taking ownership. 

• Team & Interpersonal Skills: Excelle