Senior Paid Search Analyst

TheFork is the leading online restaurant booking platform (app/web) in Europe. We are present in 11 countries on a mission to bring happiness through amazing dining experiences and our ambition to keep accelerating the growth of our category is steadfast. The sky's the limit and we need the best talent to help us on that journey. 🍽

We strongly believe that our mission can only be achieved if we also bring happiness to our working atmosphere. We do that via providing a flexible, high-demanding and caring environment where each individual has the space to grow and the freedom to succeed and make a difference.

What you will do:

 

You will be a part of the Search Advertising department within Central Marketing, collaborating with other central functions (like CRM, Data or Product teams) and providing support for all countries where TheFork is present.

 

As a Paid Search Analyst, you will be the driving force behind the growth of some countries’ paid search activity, running analysis and helping TheFork stay abreast of the latest in tracking and measurement, working with AI and relevant tools. 

 

Key responsibilities:

 

• Setting up campaigns, reporting and optimising towards achieving the company’s objectives for both Paid Search and App Campaigns on Google.
• Analysing data and investigating looking beyond advertising platform metrics (website/app behaviour, product, etc).
• Supervising and collaborating with the agency to make the most of our investment (we outsource the Paid Search management of some countries) 
• Owning projects like adoption of tools or features in the tools we work with that will enable innovation and growth (e.g. functionalities of Search Ads360 that we don’t currently use, automation of processes, etc).
• Liaising with other marketing teams (Local & Central) for communicating results and recommendations, improving user experience, etc.

 

Who You Are

• +5 years of relevant experience (agency-side / SaaS or Services companies appreciated)
• Fluency in English.
• Analytical and data driven, skilled at drawing actionable insights 
• Good project management skills.
• Team player.
• Driven and self-motivated, with a desire to learn.
• Other relevant skills:  Expert level in Excel, Google Ads, working experience with Google Analytics, Tag Manager, Data Studio, Feeds management tools. Bonus if you’re familiar with scripting languages/SQL.

What We Offer You

🏠 A Permanent contract

💸 Competitive fixed salary, bonus and equity

⚖️ Flexible working environment (2 days home office per week)

🏥 Health insurance fully covered by the company

🏋️‍♀️ Lifestyle benefit program

🏳️‍🌈 International and inclusive working environment

🎓Continuous learning and development programs 

🍴 Amazing offices with dining, coffee points, and leisure area (depending on where in the world you’re located)

😌Well-being activities and benefits (Calm app, team building events, etc)

 

We believe that we are better together, and at TheFork we welcome you for who you are.  Our workplace is for everyone, as is our people powered platform.  At TheFork, we want you to bring us your unique perspective and experiences, so we can collectively keep disrupting the restaurant industry and go from good to great.

#FF1