Ipsos Denmark seeks a Director to our Market Strategy & Understanding Team

Are you an experienced market strategist driven by consumer insights? Can you transform client business needs into research goals and synthesize consumer insights into strategic recommendations for some of the largest companies we have in Denmark? If so, we hope to welcome you on our team.

Use market research as the foundation to develop our clients’ businesses

Ipsos is one of the world’s largest research and consultancy firms, working and partnering with global companies, like Carlsberg, Lego and Pandora. You will become part of an innovative and international team, driven by curiosity and our ambition to always challenge our clients back. You will appreciate our work culture based on the respect of others to listen and stay curious of new angles. You will have access to the most advanced and well-designed analysis methods, technologies, and perspectives in the industry, and work in collaboration with our network of colleagues and centres of expertise worldwide.

A unique job opportunity

By entering the position, you will work with some of the largest and most successful companies, within various industries including FMCG, retail, banking, telco, and services, both in a national and international context. This is a great opportunity to share your leadership skills and inspire our Market Strategy & Understanding Team, where we always seek new ideas and appreciate initiative. 

We value diversity and inclusion and strive to create a culture that embraces and celebrates our differences. We are dedicated to creating an environment where all employees feel valued and respected, can thrive, and achieve their professional goals. These are not just words – in fact, 30% of the colleagues in our local Danish office are expats from 20+ different nationalities. And many of us has chosen to make a career with Ipsos for many years.

We offer a hybrid workplace model that mixes in-office and the possibility of remote work to offer flexibility and support to our employees.

Your key responsibilities include:

• Manage assigned clients by building trust and strong client relationships.  
• Understand client needs and transform this into top class client proposals.
• Design inspiring startup processes through kickoff workshops, F2F or online utilizing e.g. Mural.
• Deliver actionable insights and recommendations based on consumer insights, helping clients succeed in their strategy and marketing decisions. 
• Deliver clear-cut, engaging presentations and workshops for client stakeholders at all levels. 
• Inspire and support colleagues internally to assure quality, client management and profitability.
• Support internal collaboration and knowledge sharing within the team and across Ipsos and act as a role model and mentor for younger colleagues. 
• Stay curious and engage in training on new developments, such as GenAI solutions.
• Promote Ipsos and our market offerings. 

Your qualifications:

Our mission is to deliver reliable information for a true understanding of Society, Markets and People. It takes passion, dedication, and leadership to excel as a Director and role model for our talented team. Some or your qualities could be:

- Reliable, empathetic, inspiring, and genuinely curious.

- Experience in segmentations, brand positioning, U&A, and shopper studies.

- Stakeholder management skills and understanding of client environments, commercial issues, and industry structures.

- At least 7 years of experience in quantitative market research in an international environment.

- University degree in economics or marketing.

- Fluent in written and spoken English.

About the Team

The Market Strategy & Understanding (MSU) team performs strategic research to deliver contextual understanding, helping clients navigate dynamic markets. Our offer portfolio consists of strategic brand research as well as category & consumer fundamentals. We work with clients to understand consumer needs, pain points, size and composition of a market as well as the segments/ profiles/ demand spaces therein to apply brand advisory around brand equity, brand assets, brand stretch and open category opportunities (e.g. whitespace) and more.

Make a difference 

If you have any questions, please contact Dorthe Ibinger, Head of Market Strategy & Understanding, Dorthe.Ibinger@ipsos.com, or Martin Poulsen, HR Director, Martin.Poulsen@ipsos.com. 

We will be conducting interviews on an ongoing basis, so please send your application as soon as possible. The application deadline is April 6th, 2025.

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