Customer Marketing Specialist

At Arctic Wolf, we're not just navigating the cybersecurity landscape - we're redefining it. Our global team of dedicated Pack members is driving innovation and setting new industry standards every day. Our impact speaks for itself: we've earned recognition on the Forbes Cloud 100, CNBC Disruptor 50, Fortune Future 50, and Fortune Cyber 60 lists, and we recently took home the 2024 CRN Products of the Year award. We’re proud to be named a Leader in the IDC MarketScape for Worldwide Managed Detection and Response Services and earning a Customers' Choice distinction from Gartner Peer Insights. Our Aurora Platform also received CRN’s Products of the Year award in the inaugural Security Operations Platform category. Join a company that’s not only leading, but also shaping, the future of security operations. 

Our mission is simple: End Cyber Risk. We’re looking for a Customer Marketing Specialist to be a part of making this happen.

About the Role

The Customer Marketing Specialist will design and execute customer focused marketing programs aimed at increasing customer loyalty, improving retention, and maximizing lifetime value. This role will work closely with the local sales, customer success, and product teams to deliver personalized and impactful interactions with our customer base.  

Location

Remote, United States

Responsibilities

• Research, evaluate, and coordinate events for current customers that drive engagement, retention, and growth

• Work with outside vendors to secure venues, food and beverage, transportation, and promotional items for campaigns and events

• Create detailed plans for all programs and work closely with marketing partners to ensure proper builds, processing of registrations, and notes are attached to each activity

• Build and communicate plans with sales teams and SMEs (subject matter experts) to ensure a high level of execution and customer experience are met

• Maintain resources for the Customer Success team to properly leverage Customer Marketing campaigns, programs, and promotions

• Manage, track, and balance assigned budget

• Evaluate results against goals and use learnings to drive improvements for future efforts

Who You Are

• Strong project management skills with the ability to manage multiple campaigns and deadlines.

• Proven experience communicating effectively across diverse teams in multiple departments, and functions with individual priorities.

• Self-starter and comfortable working in a fast-paced environment, asking questions, tracking down answers, and leading projects with minimal direction.

• Comfortable leveraging marketing automation tools (Marketo preferred) and Salesforce to track campaign performance

Minimum Qualifications​

• Bachelor's degree in marketing, business, or communications

• Must be willing and able to travel up to 30%

• 1-3 years of relevant work experience in a B2B customer-facing or field marketing role

Preferred Qualifications

• SaaS or cybersecurity B2B marketing experience is a plus

About Arctic Wolf

At Arctic Wolf, we foster a collaborative and inclusive work environment that thrives on diversity of thought, background, and culture. This is reflected in our multiple awards, including Top Workplace USA (2021-2024), Best Places to Work – USA (2021-2024), Great Place to Work – Canada (2021-2024), Great Place to Work – UK (2024), and Kununu Top Company – Germany (2024). Our commitment to bold growth and shaping the future of security operations is matched by our dedication to customer satisfaction, with over 7,000 customers worldwide and more than 2,000 channel partners globally. As we continue to expand globally and enhance our technology, Arctic Wolf remains the most trusted name in the industry. 

Our Values  

Arctic Wolf recognizes that success comes from delighting our customers, so we work together to ensure that happens every day. We believe in diversity and inclusion, and truly value the unique qualities and unique perspectives all employee