Content Strategy Manager

About us

At Udemy, we’re on a mission to transform lives through learning. Through our intelligent skills platform and a global community of instructors, we’ve helped over 70 million learners and 16,000 organizations achieve their goals. Come join us in ensuring everyone, everywhere has access to the skills they need to unlock their potential and create possibilities for themselves and others.

    

Hybrid work

Udemy is headquartered in San Francisco with global offices in Australia, India, Ireland, Türkiye, and other US locations. Our robust hybrid work model spans San Francisco, Denver, Ankara, Dublin, and Melbourne. Employees who live near one of our global offices are generally required to work two days per week in the office. We will consider remote applicants for this position.

About the Role

The Udemy Content team delivers on Udemy’s mission by leveraging our powerful marketplace content model to deliver on-demand learning content to our B2B customers within the Udemy Business Organization.

We are looking for a highly strategic and scrappy executor with a passion for online education to lead the content planning for several of our Technical verticals (think AI, Data Science, and Software Development). Through research, systems thinking, and data insights, you will be the expert in understanding the needs of both enterprise clients and individual learners across the technical verticals. You will take a data-driven approach to prioritizing content that improves the relevance and differentiation of our collection. 

What you’ll be doing

• Be an expert in industry trends, customer needs, and learner needs in the Technical vertical to develop the content strategy across the AI, Software Engineering, Data Science, Cybersecurity, IT Certifications, IT Operations, and UX/UI Design for a global English audience

• Develop and execute the strategy for the Technical Collection based on: 

  • Analyzing demand, supply, and consumption data 

  • Performing ongoing competitive analysis

  • Researching industry trends and deriving data insights to understand how learning needs are evolving 

  • Optimizing content supply and demand to meet customer needs

• Partner with the Instructor Strategy team and Product team to improve the speed and relevance of content supply 

• Be a content evangelist for the Technical vertical, educating our internal teams and customers about our competitive differentiation

• Execute SME sourcing as needed

• Advocate for, and provide insight on, critical product feature development 

What you’ll have

• 3-5+ years of work experience in strategy, content management, or product marketing in IT or a computer-related field

• Knowledge of one or more technical domains and the desire to go deeper

• Proven ability to solve complex problems

• Data-driven decision making

• Proven ability to derive insights from data 

• Excellent business communication and relationship-building skills. You will share your insights through presentations and form relationships with stakeholders to influence decision-making across the company

• The ability to get things done by constantly moving between strategy formulation and hands-on, scrappy execution

• A strong appetite for taking risks, learning, and applying those learnings to move fast

• SQL skills are a plus

We understand that not everyone will match each of the above qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you!

Life at Udemy 

We aspire to be as vibrant and dynamic as the communities we serve, as inquisitive as those who use our platform, and as revolutionary as the future we strive to open for everyone. Here are some of the things we love about life at Udemy:

• We’re invested in creating an inclusive environment that welcomes a diverse range of backgrounds and experiences. From creating employee resource groups, ensuring we’re a Fair Pay Workplace, and building a flexible work culture, our belonging, equity, diversity, and inclusion (BEDI) initiatives always put our people first. We want you to be able to bring your authentic self