Sr. Product Manager – Consumer Credit Card

Job Description:

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day.

Being a Great Place to Work and providing a culture of caring is core to how we drive Responsible Growth. We are intentional about fostering an inclusive workplace where every teammate has the opportunity to succeed, build a career and contribute to our shared success. This includes attracting and developing exceptional talent, recognizing and rewarding performance, and supporting our teammates’ physical, emotional, and financial wellness through affordable, competitive and flexible benefits.

We value the unique perspectives individuals bring from all backgrounds and career paths - whether shaped by military service, community college education, or a wide range of work and life experiences. These journeys foster resilience, leadership and innovation, strengthening our workforce and positively impact the communities we serve.

Bank of America is committed to an in-office culture that supports collaboration, engagement, and career development. Our approach includes clear in-office expectations, while providing an appropriate level of flexibility based on role-specific responsibilities and business needs.

At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us!

Job Description:
This job is responsible for developing and managing the end-to-end product life cycle for highly complex products. Key responsibilities include conducting market research and competitor analyses, determining product pricing, developing short and long-term strategies, and identifying innovative opportunities to modernize product offerings and deliver a more unified customer experience. Job expectations include ensuring that product management efforts are integrated with sales, marketing, operations, implementation, and customer service strategies.

Internal employees who are currently working from home are still eligible to apply. However, if selected for the role, you may be required to work onsite in accordance with the workplace excellence policy

Responsibilities:

• Identifies and creates comprehensive plans for product development and deployment, including supporting the creation of sales training programs and marketing materials to educate clients and internal teams on product capabilities
• Drive product lifecycle activities including concept development, prioritization, delivery, and performance optimization
• Define and own the Card Acquisition roadmap for new growth channels, setting clear hypotheses, success metrics and program/project execution
• Launch and scale of new acquisition programs including partnering closely with Technology, Channel., Marketing and XD to deliver seamless, high-conversion experiences
• Collaborating with the design team for new application features, identifying and fixing application bottlenecks and updating any customer experiences
• Collaborate cross-functionally with Risk, Compliance, Marketing, Legal teams to align dependencies and ensure safe, scalable growth within controls
• Provides information on product trends leveraging knowledge of product functionality, marketplace trends, and the competitive landscape
• Manages risk through implementing and monitoring effective controls in partnership with key support partners
• Partners with internal stakeholders to obtain meaningful insights about markets, clients, and competitors in order to develop products that solve client needs and ensure high adoption rates
• Defines program controls, processes, procedures, reporting cadence, decision governance structures, and ways of working with key stakeholders
• Acts as point of escalation for project managers and business stakeholders identified as participants in program

Required Qualifications:

• Translate complex and varied client needs into scalable product solutions across multiple verticals
• Demonstrates strategic planning including strong project management skills, including the ability to prioritize work, identify critical path and meet deadlines
• 7+ years of relevant experience
• Communication & stakeholder management: executive‑level storytelling, cross‑functional influence, multi‑location collaboration across product, marketing, channel and technology teams
• Knowledge of structured project management, proficiency in process design / process mapping methods including Bank's Enterprise Change Policy & Standards
• Track record of delivering programs to plan and on budget