Senior Director of Partner Marketing, Tetra Partner Network

Who We Are

TetraScience is the Scientific Data Cloud company with a mission to accelerate scientific discovery and improve and extend human life. The Tetra Scientific Data CloudTM is the only open, cloud-native, compliance-ready platform purpose-built for science. It connects lab instruments, informatics software, and data applications across the biopharma value chain to deliver a foundation of harmonized, compliant, liquid, and actionable scientific data. Through the Tetra Partner Network (TPN), market-leading vendors access the power of our cloud to help customers maximize the value of their data.

Our core values are designed to guide our behaviors, actions, and decisions such that we operate as one. We are looking to add high-performance team members that authentically and unconditionally embrace our values:

• Transparency and Context - We trust our people will make the right decisions and overcome any challenges when openly and proactively sharing all vital data.
• Trust and Collaboration - We believe there can only be trust when there is transparency. We are committed to always communicating openly and honestly.
• Fearlessness and Resilience - We proactively run toward challenges of all types. We embrace uncertainty, and we take calculated risks.
• Alignment with Customers - We are completely committed to ensuring our customers and partners achieve their missions and treat them with respect and humility.
• Commitment to Craft - We are professional in all we do. We sweat the details, as the small things enable the big things.
• Equality of Opportunity - We seek out the best of the best regardless of gender, ethnicity, race, or age; We seek out those who embody our common values but bring unique and invaluable perspectives, talents, and advantages.

What You Will Do

As TetraScience's Senior Director of Partner Marketing, you will play a crucial role in driving TPN's growth, messaging, and positioning. As a player/coach, you will be responsible for developing and maintaining detailed knowledge of the TPN category promise and ensuring that we effectively articulate TPN's capabilities, differentiation, and business value through all channels - for partners as well as for customers. This is a highly visible role where you will collaborate with internal stakeholders and our partner network to showcase how the Tetra Scientific Data Cloud, in conjunction with our partners, will transform and accelerate science. This is an opportunity to change an industry by programmatically educating the community on what will invariably happen as the partner network expands.

Key Responsibilities:

• Develop messaging to succinctly describe the unique value of TPN based on target partner and customer personas.
• Voice of the Partner: Speak to partners and survey the market to understand challenges, goals, solution requirements, perception of value, and receptiveness to a partnership.
• Author partner-centric content and work closely with internal subject matter experts and the marketing team to deliver a regular cadence of partner-facing content (Press releases, blogs, white papers, internal partner briefs, product collateral, demo videos, ebooks, website copy, value propositions to attract partners to TPN, drive TPN influenced pipeline, and create awareness.
• Enable and excite TPN partners with crucial sales tools and live training that allows them to communicate and prove the value of the Tetra Scientific Data Cloud and services.
• Collaborate with partners on co-marketing opportunities like publications, articles, joint webinars, and events.
• Work with peers from the Marketing team to drive impactful marketing initiatives aligning with the broader TPN market positioning.
• Maintain deep knowledge of key competitors' strengths/weaknesses.
• Lead development of provocative thought leadership content that increases visibility in the market.

Requirements

What have you done

• 10+ years of software/cloud/life-science marketing leadership. Experience with category or brand creation that has changed an industry is a plus.
• World-class written and verbal communication skills. Excellent B2B storyteller and presenter.
• Strong project management skills, the ability to lead cross-functional teams, and the ability to work in a fast-paced environment. Prior experience working in a startup is a plus.
• Understanding the scientific data ecosystem is a plus.

At TetraScience, we are passionate about our mission to accelerate and improve scientific outcomes. We are looking for individuals who share our values and are com