Senior Product Marketing Manager, Software and Services

About Us

With electric vehicles expected to be nearly 30% of new vehicle sales by 2025 and more than 50% by 2040, electric mobility is becoming a reality. ChargePoint (NYSE: CHPT) is at the center of this revolution, powering one of the world’s leading EV charging networks and a comprehensive set of hardware, software and mobile solutions for every charging need across North America and Europe. We bring together drivers, businesses, automakers, policymakers, utilities and other stakeholders to make e-mobility a global reality.

Since our founding in 2007, ChargePoint has focused solely on making the transition to electric easy for businesses, fleets and drivers. ChargePoint offers a once-in-a-lifetime opportunity to create an all-electric future and a trillion-dollar market.

At ChargePoint, we foster a positive and productive work environment by committing to live our values of Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome. These values guide how we show up every day, align, and work together to build a brighter future for all of us.

Join the team that is building the EV charging industry and make your mark on how people and goods will get everywhere they need to go, in any context, for generations to come.

Discover what it’s like to help build the fueling network of the future - check out our Engineering Blog.

Reports To 

Senior Director, Product Marketing 

What You Will Be Doing 

We are seeking a proven B2B Product Marketing Manager to join our growing Marketing team. The ideal candidate enjoys the technical side of product marketing in electric power or alternative energy markets, possesses excellent communication and prioritization skills, and thrives in a fast paced, early market environment. 

You will be the product marketing owner and subject matter expert for our commercial software and services portfolio. In this role, you will be responsible for global positioning / messaging, audience definition, and launch / lifecycle marketing strategy for our software portfolio globally. 

If you are an enthusiastic communicator who can bring best-in-class product marketing techniques to ChargePoint, this is the role for you. You must be highly collaborative in your approach, able to generate high-impact ideas, clearly prioritize projects, manage multiple projects simultaneously, and drive them to completion. To succeed in this role, you will be required to develop strong working relationships and work cross-functionally within the global marketing team, and with our partners in product, sales, and sales enablement among others. 

What You Will Bring to ChargePoint 

• Own product positioning and messaging and create a compelling narrative and value propositions for our commercial software and services solutions
• Define and manage development of high-impact marketing tools and collaterals such as data sheets, brochures, fact sheets, pitch decks, competitive battlecards, web page content, white papers, and product training
• Execute integrated marketing plans and strategies for products and customer segments
• Develop solution specific materials that are audience-centric and vertically relevant
• Define the GTM strategy and execute the global product launch of new products and services. Ensure new product launches and initiatives are aligned to drive shared outcomes
• Build deep market insights by segment to better understand customer pain points and derive customer insights. Help to define market requirements for additional product capabilities and features 

 Qualifications 

• BA/BS degree. Technical degree and / or MBA a plus
• 7+ years of B2B technology and hardware product marketing experience
• Skilled in translating complex product offerings into simple messaging that will help drive sales
• Excellent written, verbal and presentation skills to both technical and non-technical audiences
• Understanding of buyer’s journey stages, persona development and audience segmentation
• Demonstrated ability to define GTM strategy and define product launches
• Ability to handle multiple projects simultaneously and effectively prioritize to achieve optimal results
• Passion for emerging markets, the EV space and associated trends
• Strong organizational skills, ability to execute in a fast paced, high demand environment while balancing multiple priorities

Please share examples of your work particularly those that highlight your writing, messaging, content development skills

Location 

USA-Remote 

We are committed to an inclusive and diverse team. ChargePoint is an